Cialdini Interviews Richard H Thaler

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Published on Jul 10, 2017

Cialdini Asks is a series of video interviews where Dr. Robert Cialdini asks experts in behavioral science their journey that spurred their literary and academic work: how they wrote about it for a larger and more popular audience, the aspects of their content, and the motivations behind their work.

Today, I interview Richard Thaler (, Economist and Professor of Behavioral Science and Economics at the University of Chicago Booth School of Business. He is the author of several books on the subject of behavioral economics, including Nudge  and Misbehaving

Finance For Normal People: How Investors And Markets Behave

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