The Rural New-Build Property Market Hotspots Offering The Best Of Both Worlds

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The latest research from Warwick Estates reveals the best rural UK locations for homebuyers wanting to combine a life in the country with a new-build property.

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The Rising Demand For New-Build Property In Rural Locations

Demand for country-living is rising. The COVID-19 pandemic and its subsequent lockdowns have simultaneously caused people to want more spacious homes and reduced the need to commute to a workplace every day. Both of these factors have contributed to the rising demand for homes in rural locations.

But does a rural property purchase mean you can’t benefit from buying new? Warwick Estates looked at the top rural locations and what percentage of homes currently listed for sale were new-build properties.

While new-build developments are far more prevalent in urban areas there are a number of rural living locations that also benefit from a healthy stock of new build homes, nowhere more so than Bishop’s Waltham in Hampshire.

Bishop’s Waltham is a Medieval market town with one foot in the South Downs national park, making it an ideal location for rural living. At the same time, 25% of its available properties are new builds, making it the most generously populated new build rural area in the UK.

Second on the list is Cowbridge in the Vale of Glamorgan, Wales. The Welsh housing market is experiencing a significant boom at the moment, and with new builds accounting for 22% of the Cowbridge market, it’s an ideal location for those wanting a rural life in a new build home.

Next comes Ripon, North Yorkshire, where new builds account for 18% of the current stock, followed by Wallingford, Oxfordshire and Ledbury, Herefordshire, in both of which new builds make up 17% of the market.

At 16% we have Chichester in West Sussex, Wells in Somerset, and Bury St. Edmunds in Suffolk, while Alnwick in Northumberland and Leamington Spa in Warwickshire new-build stock accounts for 14% of properties currently on the market.

In Woodbridge, Suffolk, 11% of the market is made up of new builds, and in Beverley East, East Yorkshire, it’s 10%.

The Demand For Country Living

COO of Warwick Estates, Bethan Griffiths, commented:

“Demand for country living has incentivised many developers and local authorities to create more homes in places where historically there have been few. We saw this trend beginning before the pandemic, but now the process has been expedited and more new-build developments will be popping up in rural areas in the coming months and years.

“As of today, though, there is already a good choice of a new-build purchase in some very popular and very beautiful rural locations across the UK. For a stunning spot like Bishop’s Waltham to have new builds accounting for 25% of its housing stock is remarkable and offers buyers a great level of choice.

“It shows that, when designed tastefully, and located tactfully, new build developments can help small regional economies thrive without jeopardising the beauty and serenity that makes these places so desirable in the first place.”

Table shows the best rural locations based on the availability of new build homes in the current market

Location Total property stock New build property stock New build stock as a % of all
Bishop's Waltham, Hampshire 134 34 25%
Cowbridge, Vale of Glamorgan 63 14 22%
Ripon, North Yorkshire 276 49 18%
Wallingford, Oxfordshire 302 52 17%
Ledbury, Herefordshire 119 20 17%
Chichester, West Sussex 712 117 16%
Wells, Somerset 204 33 16%
Bury St Edmunds, Suffolk 634 99 16%
Alnwick, Northumberland 166 24 14%
Leamington Spa, Warwickshire 949 134 14%
Woodbridge, Suffolk 186 20 11%
Beverley, East Yorkshire 421 41 10%
Deal, Kent 453 42 9%
Warkworth, Northumberland 22 2 9%
Stamford, Lincolnshire 303 27 9%
Melton Mowbray, Leicestershire 395 35 9%
Bollington, Cheshire 105 9 9%
Alresford, Hampshire 131 11 8%
Scarborough, North Yorkshire 977 73 7%
Sevenoaks, Kent 445 31 7%
Aylesford, Kent 117 8 7%
St. Albans, Hertfordshire 1,398 91 7%
Altrincham, Greater Manchester 967 60 6%
Cheltenham, Gloucestershire 1,847 103 6%
Southport, Merseyside 1,359 74 5%
Stroud, Gloucestershire 350 19 5%
Farnham, Surrey 726 35 5%
Caversham, Berkshire 439 21 5%
Guildford, Surrey 1,352 61 5%
Shaldon, Devon 70 3 4%
Brockenhurst, Hampshire 48 2 4%
Penarth, Vale of Glamorgan 360 15 4%
Lymm, Cheshire 177 6 3%
Barnard Castle, County Durham 64 2 3%
Knutsford, Cheshire 201 6 3%
Ingatestone, Essex 90 2 2%
Bourton-on-the-Water, Gloucestershire 50 1 2%
West Mersea, Essex 130 2 2%
Epping, Essex 214 3 1%
Shere, Surrey 47 0 0%
Dorchester-on-Thames, Oxfordshire 18 0 0%
Uppingham, Rutland 60 0 0%
Tynemouth, Tyne and Wear 80 0 0%
Alfriston, East Sussex 12 0 0%
Dedham, Essex 16 0 0%
Castle Combe, Wiltshire 3 0 0%
Osmotherley, North Yorkshire 5 0 0%
Bibury, Gloucestershire 3 0 0%
Branscombe, Devon 6 0 0%
Ilmington, Warwickshire 2 0 0%

Best rural locations to relocate to sourced from Compare My Move

New build stock sourced from Rightmove

  • Warwick Estates was founded in 2007, and acquired by Aldridge in 2017 with the ambition to grow and strengthen the business.
  • The goal of growth is one that unites the Aldridge family today across the diverse range of commercial and philanthropic activities in which it operates.
  • Over 40,000 properties are managed for freeholders, asset funds, housebuilders and housing associations - a combined value of over £9bn.
  • Annual revenues exceed £10million
  • Warwick Estates is run by a newly strengthened management team of industry heavy-weights with decades of combined industry experience - chaired by Adrian Ringrose, former CEO of Interserve
  • Current head-count is 186 staff at seven office locations throughout England