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Mayer Re-Evaluates Strategy As Yahoo’s Shares Drop

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It’s been a tough few years for Yahoo! Inc. (NASDAQ:YHOO), as they are now on their 4th CEO in a decade. The latest choice, who seems to have been handpicked by Dan Loeb, CEO of Third Point, and a large shareholder in the company, is Marissa Mayer. Mayer is a 37 year old mom to be who was previously employed by Google Inc (NASDAQ:GOOG), before being tempted away by the top spot at Yahoo. Shes fairly young, powerful, and extremely smart in the field of managing technology.

Mayer has announced that she is reviewing the strategies in place at Yahoo! Inc. (NASDAQ:YHOO), and as we reported earlier today, has made their search engine, and email her two top priorities. She says that there may be some other changes coming for the company in the future. In a report filed by the company with the SEC, this re-evaluating process could lead to, “changes to…current plans…share repurchase program,” and other aspects of the company.

Yahoo, also owns shares in Alibaba, a Chinese based search engine. Previously, Yahoo had reported that they would be considering a sale of up to 40% of its stake in the company. Whether that figure remains the same, we will have to wait and see.

Following these announcements there was a slump in shares, as they dipped 4% in after hours trading. However, I believe investors can be reassured by the fact that Mayer is more than capable of leading Yahoo! Inc.(NASDAQ:YHOO) back to the position of prestige it once held among its peers. It will e interesting to see how Mayer handles the company, and who she appoints to different responsibilities. The possibilities for Yahoo! Inc. (NASDAQ:YHOO) are endless, as the mobile app market, and tablet market have begun to explode of late. I believe you will see her begin to focus the company more towards mobile markets than in the past, as well as simplify existing Yahoo programs, and creating new ones.

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