Facebook Inc (NASDAQ:FB) recently acquired the makers behind Spool, a cool smartphone/tablet application that lets users save articles for online and offline viewing. Last Saturday, Spool announced their plans to shut down their apps. They will not take the company or their assets.
Facebook recently emailed an official statement that said, “The Spool team has deep expertise in mobile software development, and a passion for making content easy to consume. We’re excited for the team to join, and accelerate their vision at Facebook.”
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This buy-up is one of the many acquisitions that Facebook Inc (NASDAQ:FB) has performed over the past few months. They bought up popular Instagram, a social image sharing app, and Karma, a social gifting app. It appears as if Facebook is trying to buy up a big portion of the mobile social media market in hopes to boost their own rankings in the growing mobile internet segment.
When Spool announced the deal in a blog post written by the company’s chief executive Avichal Garg, they claimed that the app would make it easier for people to read content on a mobile device. They also said they’ve built some sophisticated technology and developed expertise in the mobile software market. Spool did, however, decline to comment on the acquisition.
Nobody knows what this acquisition means per se, but we’re going to make a guess that it has something to do with enhancing their mobile image, which so far is rather lackluster and limp. They need to improve their mobile applications, and the mobile app mergers may just help them get that jump start their in need of.
It will be interesting to see how Facebook Inc (NASDAQ:FB) utilizes the Spool team for their mobile application, as they already have millions of users sharing information and articles via links.