In 2020, no matter what business hurdles your company is facing, there is most likely an app for that specific challenge. But, with so many tools and apps available to help you grow your business and manage your projects, it can be difficult to know which ones to select.
Some companies use too few tools and, as a result, operate less efficiently than they should. Meanwhile, other companies have so many tools that projects become muddled and overly complicated. If you’re looking for ways to lighten your load but aren’t sure where to start, here are the top ten marketing techniques and services we recommend to help grow your business.
How Warren Buffett Uses Discount Rates To Value Stocks
Warren Buffett has never detailed the process he uses to value the businesses he acquires for Berkshire Hathaway. However, over the years, he has provided some limited insight into his methods. Q3 2020 hedge fund letters, conferences and more Based on these comments, it is widely assumed that Buffett uses a discount cash flow model Read More
The Technology You Need to Get Ahead
- Dare App by Eristica - Challenge App
If you’re looking for a way to make a big splash on the internet, a challenge app like the Dare App by Eristica is a great option. Using challenge apps can help your content or message go viral. Your company can participate in a viral challenge or can even sponsor a challenge. If you choose to sponsor a challenge, take the necessary time to come up with an innovative and unique campaign that will garner your product or service some attention on the platform.
- Paul Tietleman SEO - SEO & Link Building
You’ve probably heard of a little company called Google. If you have, you know that getting a great ranking for searches is a crucial component of obtaining leads. However, an SEO strategy is difficult to execute without the help of an experienced professional. That’s why outsourcing this function to a pro is a great idea. Consider hiring an SEO expert so that you can focus your time and energy on your product and services.
- Ipsidy - Identity Management for Anti-Theft and Fraud
If you capture personal data from your clients, customers or users, or sell products on an e-commerce platform, it is imperative that you take the proper precautions to verify your users. This is not a task that can be handled manually as you grow, so, invest in an identity verification app like Ipsidy and you can rest easy.
- Sales Msg - SMS Text Messaging
If you’re not getting the engagement you’re looking for with your current digital marketing techniques, it’s time to consider SMS. SMS has phenomenal open rates, read rates, and creates engagement with your customer like no other medium. Sales Msg is a great option to kick start your SMS marketing strategy.
Elevate Your Marketing
- LMN - VIP Program - Rags to Riches
If you’re the expert in your field, have a great story to share, or have valuable insights others could benefit from, consider creating a speaking event series. Mark Bradley used to push a lawnmower for a living. He took lessons he learned on the job, along with marketing strategies in other verticles, and built a multi-million dollar landscaping business. Now, he speaks to landscaping pros about his journey to success and how they too can prosper. Consider speaking about your business as a way to bring it to the next level with the added bonus of helping others along the way!
- Wellnesse - Personal Branding
When a brand knows who they are and what value they bring to the table, it really shows. Take Wellnesse for example: a line of all-natural beauty products that has nailed their branding. Founder, Katie Wells, spent over a decade perfecting her formulas and is driven by her mission to give families and the planet a little more Wellnesse every day. Be sure to take the necessary time to carefully think through what your brand stands for and stay committed to your roots and core message.
Financing and Quick Access to Funds for Your Business
Business is full of unexpected events. If you find yourself in a bind and need emergency funding for your business, consider obtaining a car title loan. If traditional bank loans aren’t an option for you, consider reaching out to a company like Netlender to explore your options.
Do you have extra office space that is currently sitting vacant? Consider leveraging the unused space to make a little extra money for your company. You can do this easily through a company like DropDesk by becoming a co-working host and allowing workers to pay you to use your extra space for a predetermined amount of time.
eCommerce and Fulfillment
- Tabs Analytics
If you are doing e-commerce or even just considering it, it is definitely worth keeping up to date on high-level industry data. These insights will help you determine the outlook and key trends related to e-commerce. Make sure you have access to reliable and up to date resources on key data and major trends related to your field.
- Red Stag Fulfillment
Fulfillment is a huge hurdle for many e-commerce companies, especially those that experience fast growth. Unless you have an army of operations people at your disposal, you should consider enlisting the help of a fulfillment company. This will ensure that you continue to get orders out to your customers without delays. Remember, one bad customer review can have a huge impact on your sales! So, make sure you do everything in your power to keep your orders moving out on time.
There have never been more incredible tools, apps, and services available to start-ups and small businesses. It’s a great time to be growing and building a company. If you and your team are feeling overwhelmed, it’s time to do some research to discover the right tools to help lighten your load. With a great team and the right support, there’s no telling how far your business can go this year!