A Deloitte survey of 200 major-company CFOs reveals a shift toward cryptocurrency adoption in corporate finance.
Nearly one-quarter of North American finance executives plan to integrate digital assets into treasury operations by mid-2027. Furthermore, adoption rates nearly doubled to 40% among companies generating over $10 billion in annual revenue.
Barriers still exist for corporate crypto adoption
Survey respondents voiced significant concerns, with 43% citing price volatility as their top barrier to investing in non-stable tokens like Bitcoin and Ether.
Another 42% pointed to complexities in accounting and internal controls, while 40% of the respondents blamed the absence of clear industry regulation.
Recent regulatory moves, including President Trump’s March executive order to create a strategic Bitcoin reserve and the US Senate’s June passage of a stablecoin oversight bill, are beginning to address these concerns. Nevertheless, uncertainty still lingers.
Despite those obstacles, CFOs anticipate broadening crypto applications beyond investment and payments.
At the same time, 15% predict their organizations will accept stablecoins for customer payments within that timeframe.
Customer privacy protections emerge as the primary advantage of stablecoins, with 45% highlighting this feature, followed by 39% of the respondents who cited the ability of stablecoins to streamline cross-border transactions as a key benefit, valuing its potential to reduce costs and processing times in international commerce.
On supply chain management, more than half of the surveyed finance executives see potential for non-stable tokens in monitoring goods and payments throughout supply chains. Forty-eight percent believe stablecoins could serve similar functions.
Distributed ledgers promise real-time visibility across multiple third-party touchpoints, reducing delays and reconciliation errors in complex logistics networks.
Corporate leaders have already begun the conversation.
Thirty-seven percent of CFOs have discussed digital asset initiatives with their boards, while 41% have engaged their chief information officers in planning discussions. Thirty-four percent have consulted with banking partners about crypto integration. Only 2% of surveyed companies report having no internal conversations about digital assets to date.
Are corporations quietly betting on digital gold?
These findings suggest that crypto’s crossover into a full corporate commodity may lie just beyond the horizon.
Some of these firms have already begun their adoption journey, deploying crypto assets as a strategic treasury reserve.
Semler Scientific adopted Bitcoin in May 2024 as its primary treasury asset, purchasing 581 BTC for $40 million, and has boosted its holdings to 5,021 BTC valued at $594.9 million.
Japan’s Metaplanet continues to build its Bitcoin reserves, adopting the commodity-holding strategy pioneered by Strategy, the world’s largest corporate Bitcoin owner.
Latin America also got a taste of the Bitcoin wave when Brazilian fintech Méliuz conducted an R$180 million share offering in June 2025 to acquire $32.4 million in Bitcoin, solidifying its position as Latin America’s first Bitcoin treasury firm.
Additionally, drivers such as inflation concerns, post-ETF institutionalization, and regulatory momentum have accelerated these treasury decisions.
