Do You Know The Average Cost Of A Life Insurance Policy?

According to MarketWatch, 40% of Americans do not have a life insurance policy, and the majority of those who don’t have life insurance choose not to because they think it’s too expensive. TermLife2Go has found that people assume that life insurance is 3x more expensive than it really is. 

Life Insurance Policy Cost

So with September being life insurance month, TermLife2Go created a guide to understanding the costs of life insurance. We’ve included some stats to put the cost of life insurance into perspective and some expert quotes.


Q2 hedge fund letters, conference, scoops etc

Life Insurance Policy Cost

Putting insurance policy costs into perspective:

  • A 20-year-old man could get a $250,000, 10-year term life insurance policy for the price of his monthly Spotify subscription (about $10/month).
  • A 40-year-old woman could get $1 million of 20-year term life coverage for the cost of 12 Grande Starbucks lattes (about $45/month).
  • A 30-year-old woman could get $250,000 of permanent coverage from a universal life policy for the price of six cocktails (about $75/month).


Experts quotes for finding the right life insurance policy: 

“When choosing a payout, it’s best to start with what you want to accomplish. Think about what needs your family will have if you were to pass away unexpectedly. A 30-year-old with a newborn will have different needs than a 60-year-old who is thinking of retiring soon.” – Mathew Barr, Loyal Christian Benefit Association

“Insurance carriers have started defining who they are better able to work with. What used to be an instant declination of insurance coverage for cancer survivors is no longer the case. And some carriers now rate via unisex categories rather than a distinct male and female categorization.” – Henry Wong, Friendly 401k

“There are two main reasons to get a life insurance policy as soon as you can. First, rates are based mostly on age. The younger you are, the lower your monthly premium is likely to be. Second, life is unpredictable. Worrying about how loved ones will cover the mortgage or put food on the table without you might keep you up at night. The sooner you have coverage, the sooner you can relax knowing your family will be taken care of.”- Kathryn Casna, TermLife2Go

Infographic with more info below


About the Author

Jacob Wolinsky
Jacob Wolinsky is the founder of, a popular value investing and hedge fund focused investment website. Prior to ValueWalk, Jacob was VP of Business Development at SumZero. Prior to SumZero, Jacob worked as an equity analyst first at a micro-cap focused private equity firm, followed by a stint at a smid cap focused research shop. Jacob lives with his wife and four kids in Passaic NJ. - Email: jacob(at) - Twitter username: JacobWolinsky - Full Disclosure: I do not purchase any equities anymore to avoid even the appearance of a conflict of interest and because at times I may receive grey areas of insider information. I have a few existing holdings from years ago, but I have sold off most of the equities and now only purchase mutual funds and some ETFs. I also own a few grams of Gold and Silver