It may feel like summer just started but the big fall launches are on the minds of everyone in the tech world. After a successful, but not groundbreaking, E3 last month: Sony made another announcement to catch the interest of gamers. A sleek, glacier white PS4 Pro bundle featuring the highly anticipated Destiny 2 will be hitting store shelves this fall.
This is a similar strategy that Sony used to launch their last glacier white console in North America nearly 3 years ago. Playstation fans may remember that the first white PS4 was also bundled with the launch of Destiny. It would appear that partnership was successful the first time around if Sony has decided to go back to the well this fall.
Getting a white console isn’t the only reason for gamers to pre-order the glacier white PS4 Pro bundle. Just like in the original Destiny game, there will be exclusive bonus Destiny 2 content for Playstation owners. In addition, players on PS4 will get early access to new content. And if that wasn’t enough, the Destiny 2 beta is right around the corner. Pre-ordering the game as a part of the glacier white PS4 Pro bundle gets gamers a code which allows them to take part in the beta and experience the game first.
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Sony is clearly trying to get gamers to make the jump to 4K with this white PS4 Pro bundle. The Xbox One X will be launching just in time for the holiday season and may prove to be a big threat to Sony’s domination of the current console generation. If Sony can convince people to make the upgrade to the PS4 Pro now before the Xbox One X even hits store shelves, they may be able to take some wind out of the sails of Microsoft. There’s also a growing stable of quality 4K content that Sony wants to show off. There is very likely going to be a bit of a “4K war” kicking off in the console gaming world and Sony has the noticeable advantage of being first to the table with a product to offer. Bundling one of the most anticipated games of the year with a limited edition console in the glacier white PS4 Pro bundle is a very clear attempt to convince owners of the original PS4 to make the upgrade.
When Destiny 2 launches on September 6th, gamers will also be able to get their hands on the new glacier white PS4 Pro bundle. In addition to the white PS4 Pro and Destiny 2, the bundle includes a 1TB HDD, a matching white Dualshock 4 controller, and a voucher with a code to access the exclusive digital content available to Playstation gamers. This white PS4 Pro bundle with Destiny 2 is now available for pre-order, priced at $449.99. Are you going to make the jump to a 4K gaming console with this bundle or hold off until the launch of the Xbox One X and see what kind of offers hit retailers during the holiday shopping season?
Article by Dex Dunford