Netflix Saves You From 160 Hours Of Ads Each Year

Netflix Saves You From 160 Hours Of Ads Each Year

Netflix refuses to show ads, and this is a key part of its identity. The company believes that subscribers will get a better experience if ads are killed, and it seems the company has no plans to change this policy.

Networks cutting back on ads

Netflix and users in general have benefited from this stance.

Howard Shimmel, a chief research officer at Time Warner, told Bloomberg last year, “We know one of the benefits of an ecosystem like Netflix is its lack of advertising. Consumers are being trained there are places they can go to avoid ads.”

Massif Capital’s Top Short Bets In The Real Asset Space [Exclisuve]

Screenshot 2022 08 10 18.57.51 1Since its founding by Will Thomson and Chip Russell in June 2016, the Massif Capital Real Asset Strategy has outperformed all of its real asset benchmarks. Since its inception, the long/short equity fund has returned 9% per annum net, compared to 6% for the Bloomberg Commodity Index, 3% for the 3 MSCI USA Infrastructure index Read More

Shimmel said once a subscriber gets used to a no-ads experience, ads become more and more frustrating. For this reason, some networks are cutting back on the amount of ads they show to lure back the younger generation. For example, TruTV halved the amount of ads it showed last year.

An important question that arises here is exactly how many a