The partnership aims to simplify real-world crypto spending and will debut first in the UK and European Union
Bitget Wallet has teamed up with Mastercard and Web3 payments firm Immersve to launch a new crypto card that enables users to pay directly from their digital wallets without fees.
As the announcement last week explained, the card can be used at over 150 million merchants worldwide that accept Mastercard, marking a significant step toward mainstream crypto adoption.
Bitget Wallet’s Chief Marketing Officer, Jamie Elkaleh, welcomed this milestone as a major advance for real-world crypto adoption.
“Crypto payments should be as seamless and secure as traditional transactions. With this partnership, Bitget Wallet users can now pay with crypto anywhere Mastercard is accepted,” he said.
Elkaleh added that demand for real-world crypto utility is growing rapidly, and this collaboration helps make that vision a reality.
The card’s zero-fee feature is designed to encourage wider adoption by eliminating barriers for users hesitant to spend digital assets directly.
Rollout begins in UK and EU before expanding to new markets
Initially available in the United Kingdom and European Union, the Bitget Mastercard crypto card will later expand to Latin America, Australia, and New Zealand.
Through the Bitget Wallet app, users can obtain a digital version of the card within minutes using Mastercard’s “Digital First” feature, allowing instant use at both physical and online merchants.
Beyond everyday payments, users will also have opportunities to earn yield on idle wallet balances, receive transaction-based rewards, and claim a one-time bonus upon completing identity verification.
New crypto card aims to bridge digital assets and everyday transactions
Mastercard-licensed issuer Immersve will handle the on-chain settlement by converting crypto to fiat in real time, ensuring compliance with know-your-customer (KYC) and anti-money laundering (AML) regulations.
According to Mastercard’s Executive Vice President of Global Partnerships, Scott Abrahams, the move aligns with Mastercard’s commitment to simplifying and securing crypto transactions at scale.
“Digital wallets are quickly becoming as ubiquitous as email addresses. We’re committed to working with innovative companies like Bitget Wallet and Immersve to make crypto transactions simple, secure, and accessible,” Abrahams said.
By integrating on-chain swaps and instant deposits, Bitget offers a practical solution for merging decentralized finance with conventional spending habits.
Global rollout highlights growing crypto payment momentum
Bitget Wallet’s partnership follows a broader trend of traditional financial giants moving into crypto payments, joining the likes of Coinbase and Gemini in offering crypto-backed cards.
The move positions Bitget to compete directly with other exchanges offering payment cards, while leveraging Mastercard’s network to make crypto spending as convenient as using fiat currencies at millions of everyday merchants.
This competitive push is paired with a strategic regional rollout plan designed to build momentum in markets where crypto spending is already gaining traction.
While the U.S. rollout remains on hold pending regulatory approval, Bitget’s focus on Europe reflects the region’s strong crypto card adoption and supportive regulatory landscape.
