Politics

FBN SWEEPS CNBC IN BUSINESS DAY

FBN Scores 29th Consecutive Week as Leader in Business Day Viewers as the rally over CNBC continues

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The Intelligence Report with Trish Regan By Trish Regan [CC BY 2.0], via Wikimedia Commons[/caption]FOX Business Network (FBN) continued its winning streak over CNBC, topping the network in Business Day viewers during the week of December 18th- December 22nd, according to Nielsen Media Research. With markets hitting record highs as President Trump signed the GOP tax bill, FBN’s Business Day coverage saw a 45 percent advantage over rival CNBC’s with 273,000 total viewers compared to 188,000 for the week, and a 14 percent advantage in the A25-54 demo with 41,000 viewers compared to CNBC’s 36,000 for the week.

For the 70th consecutive week, Lou Dobbs Tonight (7-8p/ET) was the most-watched news program in business television with 366,000 total viewers, as well as the week’s leading business news program in the 25-54 demo with 56,000 total viewers.

Along with Dobbs, FBN’s Varney & Co (9a-12p/ET), CAVUTO Coast to Coast (12-2p/ET), Countdown to Closing Bell with Liz Claman (3-4p/ET), The Intelligence Report with Trish Regan (2-3p/ET), and After the Bell (4-5p/ET) were the six top-rated business programs for the week. Additionally, Risk & Reward (5-6p/ET) dominated it’s CNBC competition in total viewers for the 30th consecutive week.

***Below is the data according to Nielsen Media Research

Week December 18th- December 22nd, 2017

Business Day

FBN: 273,000 P2+, 41,000 A25-54

CNBC: 188,000 P2+; 36,000 A25-54

Ratings for the top six business programs:

Total Viewers: Lou Dobbs Tonight (366,000), Varney & Co (332,000), CAVUTO Coast to Coast (258,000), Countdown to the Closing Bell with Liz Claman (248,000), The Intelligence Report with Trish Regan (235,000), After the Bell (211,000)