Zynga Inc announced the launch of its game Looney Tunes Dash on devices running on iOS and Android. Zynga’s new game offers 90 levels at launch and can be enjoyed in 16 languages. The game can be downloaded for free in the iTunes App Store and Google Play.
Will it help Zynga?
Zynga Inc’s Looney Tunes Dash does not put players in an endless gameplay loop but offers them level-based objectives to complete. The game begins with players portraying the character of Bugs Bunny, who has to reach a rabbit hole at the end of the stage. Access to the next locked level is gained as players progress with the game, and those levels star Road Runner, Tweety Bird and others. All the levels have a different setting, obstacles and enemies. Secondary goals are also offered by some levels, and those include collecting carrots in bulk.
John vanSuchtelen, Zynga‘s general manager of Looney Tunes Dash, said, “As soon as players jump into Looney Tunes Dash, we want them to be struck by a sense of familiarity and the unique rush of being able to escape Elmer’s clutches and dodge falling anvils.”
The Looney Tunes Dash game has been developed in partnership with Warner Bros. Interactive Entertainment and Eat Sleep Play. With many playable characters, the game features cameos from across the Looney Tunes universe.
Many incentives for players
In the mobile version, a player needs to swipe the screen left and right to move between lanes in all the levels. There are a number of obstacles in the way that the user will have to either jump over or slide under. During the journey, the player will come across a number of places where the environments are split into two separate paths. Of those, a few paths will be the ones with extra difficulty and will be marked as “expert.”
Each environment has coins scattered throughout the path along with power-ups and bonus point balloons. One of those power-ups is a vacuum for collecting all the coins nearby, and the other makes it possible for the player to become invincible for a short time. In other words, these power-ups turn the player into gossamer and a superhero respectively. The first allows the player to destroy the obstacles on the way, while the second gives the super capability of flying over a path, thus avoiding all obstacles.