Facebook Inc (NASDAQ:FB), which recently launched the Look Back feature, received an usual request from a father who lost his son in 2012, to access his son’s account. The plea has forced the social networker to rethink how the families and friends can remember loved ones.
Facebook Inc (NASDAQ:FB) granted the request of Berlin for a video after the plea became popular and garnered support.
Facebook may bring in more apps for such families
John Berlin uploaded a video on YouTube, where he requested a Look Back video for his son Jesse, who died in 2012 at the age of 22. Berlin, a resident of Missouri in the United States could not create the video himself as he could not access his son’s account. Facebook extended its help to Berlin and said that it would create a video based on the contents Jesse posted publicly.
“It worked I was just contacted by FB by phone and they’re going to make a vid just for us,” John Berlin wrote in a status update. Facebook also said that it will further consider and try to bring feature for those families who have lost loved ones, he added.
A spokeswoman told the BBC via email that the company can help people celebrate and commemorate the lives of the people they have lost. “We’ll have more to share in the coming weeks and months.”
Facebook already offers “memorializing”
Facebook Inc (NASDAQ:FB) already offers a “memorializing” process for profiles of deceased users. The social networking giant launched the service in 2009, after one of Facebook’s engineers lost a loved one.
Facebook Inc (NASDAQ:FB), recently completed its 10th birthday, and marked it by launching a ‘Look Back’ application for each user. The 62-second “look back” video notes the year a user joined and show selections of most-liked posts and photos, set to instrumental music.
Berlin, who posted a video to Mark Zuckerberg and Facebook, said these one-minute movies posted by everyone have been great. Berlin also explained how his son died, and that he could not access his profile.
“All we want to do is see his movie. I know it’s a shot in the dark but I don’t care,” Berlin said in the video.
Berlin later uploaded the video clip on link sharing website Reddit, where it fetched enormous support. To assure people that the video is not a hoax, Berlin also posted his son’s obituary. Local radio station Pix 11 also supported Berlin’s contact with Facebook Inc (NASDAQ:FB).