During the 24th Annual Worldwide Developers Conference (WWDC) of Apple Inc. (NASDAQ:AAPL) at San Francisco on Monday, the company announced its upcoming products offerings.
The tech giant’s CEO Tim Cook said, “Our goal is to make great products that enrich peoples’ lives,. These are the values that drive us. They’re reflected in our products over the years, and they’re reflected in the products we’re announcing this morning.”
Apple’s Forthcoming Products Include:
1. Apple’s Mac OS X 10.9 Mavericks
The new operating system for Mac devices is initially available for developers in preview on Monday, and for users this fall. Named after the famous surfing competition in Half Moon Bay, California; the Mavericks operating system offers more than 200 features and highlights Maps, iBooks, Finder, Tags, and Tabs, enhanced multi-display support, performance & energy saving features, and the all new Safari.
2. Apple’s iOS 7
The tech giant describes its new mobile operating system as the most significant update since the release of the original iPhone. According to Jony Ive, senior vice president for Design of Apple Inc. (NASDAQ:AAPL), the iOS 7 is a clear representation of profound and enduring beauty in simplicity, clarity, and efficiency. He said iOS 7 is “a whole new structure that is coherent and applied across the entire system.”
The company said that the iOS7 features a stunning user interface with subtle motion, an elegant color palette and distinct functional layers making a user’s experience more alive. Some of the new features include the Control Center, the Notification Center, improved multi-tasking, AirDrop, enhanced Photos, Safari, Siri, and iTunes radio, a free internet radio service based on favorite music of a user on iTunes.
3. The New MacBook Air with All Day Battery Life
The newest MacBook Air has a faster flash, more powerful graphics and 12 hours of battery life, according to Philip Schiller, senior vice president of worldwide marketing of Apple Inc. (NASDAQ:AAPL). The 13-inch MacBook Air is integrated with a power efficient fourth generation Intel Core i5 and i7 processor that gives it 12 hours of battery life and 10 hours of iTunes movie playback while the 11-inch MacBook Air has 9 hours battery life and 8 hours of iTunes movie playback.
It is equipped with 802.11ac Wi-Fi connectivity, and its performance is three times faster when connected to an 802.11 ac base station. The new MacBook Air is 40 percent faster for gaming and graphics intensive apps as it is integrated with the new Intel HD graphics 5000 and its new flash storage is 45 percent faster than its predecessor and 9 times faster than traditional hard drive
4. The Next Generation Mac Pro
Participants at WWDC were presented with a sneak peek of the new Mac Pro, which was designed around a revolutionary unified thermal core. According to Apple Inc. (NASDAQ:AAPL), the new desktop is powered by next generation Xeon processors, dual workstation-class GPU’s, Thunderbolt 2 and PCle-based flash storage that offer an optimized performance inside and out. The Mac Pro will be assembled in the United States.
5. Apple’s iTunes Radio
The newest offering from Apple Inc. (NASDAQ:AAPL) is a free internet service radio called iTunes Radio with more than 200 stations and an incredible catalog of music from the iTunes store. It allows users to access exclusive “first listen” premieres from top selling artists. Apple Inc. (NASDAQ:AAPL) also integrated Siri with the iTunes Radio to add more entertainment to users while listening to music.