Meg Whitman, the chief executive officer of Hewlett-Packard Company (NYSE:HPQ), said she’s taking a cue from Apple Inc. (NASDAQ:AAPL), and has plans to introduce a brand new line of personal computers that could rival Apple’s.
Here is a part of the message she shared during her speech, “I don’t think we kept up with the innovation. The whole market has moved to something that is more beautiful… Apple Inc. (NASDAQ:AAPL) taught us that design really matters. I think we’ve made a lot of progress.”
Stacy Wolff, one executive for Hewlett Packard, is the brains behind this new look. He explained that he uses a common color palette, standard logo size, and reduced components. The latter means that the frame should be made from a single piece of metal or plastic, rather than multiple pieces. Wolff said that he hopes it looks cleaner and more minimalist.
We got one image for you, so you can see his vision. The sleek new computer which has Windows 8 installed in it resembles the Mac.
Hewlett-Packard Company (NYSE:HPQ) is not a popular brand and I really doubt that an aesthetic makeover will change that. Windows has and always will be considered the inferior product, and as long as HP computers come built-in with Windows software, I don’t really think it can ever be compared to a Mac. Windows may be considered standard, but Apple is above standard.
Another important what-if Hewlett-Packard Company (NYSE:HPQ) should consider: patent laws. If HP’s new computers were to take off, Apple could easily take them to court over patent copyrights and win. If there is anything that tech companies should learn from Apple, it’s that they are not afraid to take companies, which they feel are infringing on their patents, to court. Apple Inc. (NASDAQ:AAPL) took Samsung Electronics Co., Ltd. (LON:BC94) to court over such matters and they won! I think HP’s main focus should be on improving what they have instead.