Twitter Inc Sued For Sending Promotional Texts To Recycled Numbers

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Twitter Inc (NYSE:TWTR) has been slapped with a fresh lawsuit alleging it violated the Telephone Consumer Protection Act according to which companies cannot use an automated dialer to send messages to the consumers without their consent, according to a report from Media Post. Taunton, Mass. resident Beverly Nunes said in a court filing on Thursday that she began to receive various “impersonal, promotional text messages” from Twitter last November after buying a new phone.

Twitter need to be more careful

Nunes said that she received as many as six text messages every day from Twitter Inc (NYSE:TWTR). Mostly these texts were promotional content for an online coupon site. One of the message referenced in her complaint included the phrase “There’s a new Swagcode out!”

According to Nunes, she didn’t open a Twitter account, but still received messages from the firm. In her filing, she said that Twitter Inc (NYSE:TWTR) is aware of or has not bothered to know that its SMS text messages are sent to non-consenting, recycled cellular number subscribers.

In her filing in the U.S. District Court for the Northern District of California, Nunes alleged that Twitter Inc (NYSE:TWTR) should verify the cellular telephone number ownership and ask for the consent of the user before sending an automated text messages to cellular telephone subscribers.

Yahoo faced similar charges

Nunes has filed the case on behalf of many people who are dealing with a similar issue. She said that Twitter Inc (NYSE:TWTR) has done harm to the consumers by invading their privacy by sending unsolicited text messages. Consumers have to pay cellular telephone service providers for the receipt of Twitter’s unsolicited text messages. She added that the steps taken by Twitter were not enough to ensure that the users of recycled phone numbers do not receive the message.

A Twitter Inc (NYSE:TWTR) spokesperson said that the allegations set forth by Nunes are irrational and that the company will “vigorously defend ourselves against them.”

Prior to Twitter Inc (NYSE:TWTR), Yahoo was also caught in a similar issue last year. The ruling, however, came down in favor of Yahoo as the federal judge ruled that Yahoo’s SMS sendings did not depend upon the automated dialers.

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