Alex Reffett is a principal and co-founder of the East Paces Group. Alex brings over a decade of experience in developing customized financial plans and investment strategies for high-net-worth families and individuals. His passion is helping clients navigate life changing events such as transitioning into retirement, or the sale of a business with clarity and thoughtful planning. As a Georgia native, Alex enjoys rock climbing, golfing, woodworking, and organizing outdoor hikes and trips for the Atlanta Outdoor Club where he volunteers as a trip leader.