Apple Inc. (NASDAQ:AAPL) may have been slow to pick up on the trend for large screens on mobile devices, but that doesn’t mean the company is ignoring the trend altogether. According to the Wall Street Journal, Apple Inc. (NASDAQ:AAPL) is testing larger screens for both the iPhone and the iPad.
The news comes from a source close to Apple Inc. (NASDAQ:AAPL) suppliers according to the Wall Street Journal. According tot he story, Apple has asked its suppliers to make prototype designs for larger iPhone screens and, most interestingly, a 13 inch tablet screen.
Apple iPhone six screen size
The news adds credence to the rumor that Apple Inc. (NASDAQ:AAPL) will match the screen size of its Android rivals in the next iteration of its smartphone. The presumed iPhone 6 might feature a much bigger screen, entering the market for large screen phones that Android makers like Samsung and HTC have dominated.
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The iPhone 5 got a bump in screen size and stands at 4 inches. Previous iterations of the iPhone features a 3.5 inch screen. The biggest flagship in the Android world, the Samsung Galaxy S4 has a screen measuring 5 inches. Apple Inc. (NASDAQ:AAPL) has lost business to Android models that give users the screen real estate they’re looking for.
Apple iPad screen bump
Microsoft Corporation (NASDAQ:MSFT) is challenging Apple in the tablet business by getting full powered tablets with all of the productivity of Windows onto the market. Many Windows OEMs are experimenting with form factors that would see the traditional desktop computer replaced with a large tablet.
Apple Inc. (NASDAQ:AAPL) may be exploring a 13 inch iPad in order to enter the same space. Tablets are currently eating into laptop sales around the world, and Apple Inc. (NASDAQ:AAPL) still doesn’t offer anything like a laptop replacement device.
Apple Inc. (NASDAQ:AAPL) is experimenting and innovating with different sizes and categories of devices. A lot of the designs will be scrapped and they’ll never see the light of day, but innovation is at Apple’s heart and this testing period will be good for consumers in the long run.