The iPhone 6s has finally gone live worldwide, and consumers all over the globe have been rushing to purchase this iconic handset. Apple has already claimed that the iPhone 6s will outsell all previous versions of the series, and this is a pretty major boast considering the success that the iPhone 6 achieved for the corporation last year.
Within hours of the smartphone being released, the usual queues were forming around the block to access Apple Stores. Undoubtedly, the iPhone 6s will be a truly global device, with Apple predicted to sell significantly more units in China than the United States. This is in line with previous reports from Bloomberg that suggest Apple’s Chinese operation is indeed outselling the American equivalent.
So the iPhone 6s has gone on sale in a raft of countries, with Apple stating that it will be available in over 130 nations by the end of 2015. But three of these are particularly key to the success of the device. Apple’s native US marketplace still remains incredibly important to the corporation, even if China has overtaken it slightly in terms of pure numbers. US market penetration is still significantly higher for Apple, though, than East Asia, and this makes the United States critical to the success of the iPhone 6s.
Of course, as Apple will probably sell more units in China than anywhere else, this is also a vital nation for the company. And the UK has also embraced Apple extremely enthusiastically, and is often a barometer of how well the corporation is faring in mainland Europe. So what can Apple fans expect to pay for the new iPhone 6s and iPhone 6s Plus in these three key marketplaces? Here is a rundown on all of the appropriate pricing.
Beginning with the UK, the iPhone 6s was available on preorder from September 12, and a strong reaction was expected in Britain as usual. It has been suggested by research that the UK is the most enthusiastic user of smartphones among all nations, and the country unquestionably has a particularly strong affinity with the Apple branding.
The iPhone 6s will be available from the day of release at £539 as a base price in the UK. This is for the 16GB model of the smartphone, which could be considered a bit paltry by some people’s storage standards. So if this doesn’t represent enough storage, then the 64GB version of the smartphone will cost £619, and the 128GB version will sell for £699.
It is worth noting with regard to any model decision that Live Photos consume approximately twice the amount of storage space as the traditional 12-megapixel photograph. So consumers intending to capture a lot of these should certainly take this into consideration.
Naturally the iPhone 6s Plus costs more than its smaller cousin. Consumers will be forced to pay a premium for the 5.5-inch full HD display handset, with the base unit starting at £619. If you want the phablet version of the iPhone 6s and need more storage than 16GB, then you will have to pay £699 for the 64GB model and £789 for the 128GB model in the UK.
It is also notable that retailers in the United Kingdom are offering some excellent deals on part-exchanging old iPhone units. For example, O2’s Recycle programme offers the opportunity for Apple fans to cash in their old phone in order to get a new one, regardless of what network they have utilized. Apple users can acquire as much as £310 off the price of a new phone by participating in this scheme.
The price of the iPhone 6s in the United States ranges from $649 to $849. This is the difference between the entry-level 16GB version of the handset, and the premium 128GB variant. Between these two models, Apple fans can purchase the mid-range 64GB model of the iPhone 6s for $749. UK Apple fans will no doubt note ruefully that these prices are considerably more affordable than those available in the UK, but this is something that British consumers have become accustomed to.
Before discussing the price of the iPhone 6s Plus, it is also worth mentioning a few important peripherals that are available with the iPhone 6s. Apple is offering AppleCare+ for $129 in this generation, while a casing to protect the iPhone 6s can be purchased for just $35. If consumers fancy adding a Lightning Rod to their iPhone setup, then this will retail at $49 for the time being at least.
The iPhone 6s Plus will range between $749 and $949 in the United States. The mid-point between these two extremes is the 64GB version of the phablet, and this will rate retail at precisely halfway between the two price points at $849. The general consensus of opinion on iPhone 6s pricing is that US consumers are being offered some pretty good deals on this smartphone generation.
In the relatively embryonic Chinese marketplace, it is fair to say that the iPhone retails at a pricier level than in the established US market. The price of the iPhone 6s ranges between RMB 5,288 and RMB 6,888 in China. This is the equivalent of roughly $830 – $1,080. The mid-range version of the iPhone 6s is sold without a contract for RMB 6,088 ($955). It seems slightly odd that Apple ends its prices in China with an ‘8’, but this is apparently commonplace culturally in the nation.
Finally, the iPhone 6s Plus will cost between RMB 6,088 and RMB 7,788 ($1,220) in China. The mid-range 64GB version of the phablet will sell for exactly the same price as the 128GB iPhone 6s. Certainly Chinese consumers cannot acquite the same quality of deal available in the United States, and this, coupled with the authoritarian Chinese government regulations regarding consumer electronics, certainly helps to explain why there is such a rabid trade in counterfeit Apple goods in the East Asian superpower.