BlackBerry Ltd (NASDAQ:BBRY) (TSE:BB) mobile phones will not be saddled with Google Play according to Cnet. Rumors broke out that the Android store was on its way toward Blackberry smart phones after a picture of the store running on a Blackberry Z10 emerged. According to Cnet the rumors were unfounded.
Cnet decided to speak to BlackBerry Ltd (NASDAQ:BBRY) (TSE:BB) about the purportedly leaked image of Google Play on a Blackberry phone. “I can confirm that there is no planned support for Google Play on BlackBerry,” a BlackBerry representative told CNET. The statement appears to burst bubbles about the future of Blackberry.
Google Play on Blackberry
The image of Google Play running on a BlackBerry Ltd (NASDAQ:BBRY) (TSE:BB) led some to speculate that Google Inc (NASDAQ:GOOG) might be moving into a relationship with Blackberry. The Canadian phone maker is having a tough time planning its future right now, and it may need to be saved at some point in the coming year.
BlackBerry Ltd (NASDAQ:BBRY) (TSE:BB) could have benefited from a relationship with Google Inc (NASDAQ:GOOG). The company’s BB10 operating system is not performing well and part of that poor showing is due to the limited number of applications available on the company’s devices. Google Inc (NASDAQ:GOOG) might have been offering a way of porting applications to BB10 more quickly if the rumors are to be believed.
The Blackberry plan to sell itself, or be taken private by Fairfax Financial Holdings Ltd (TSE:FFH), fell through earlier this month, and the company’s future looks much less secure in the face of that news. The company has managed to secure $1 billion in financing and it is going to cut its costs by a huge amount in the coming months. Both of those trends will mitigate the company’s losses, but they will not save the business.
The future of BlackBerry Ltd (NASDAQ:BBRY) (TSE:BB) is not clear. The company is going to try to save itself by delving into enterprise as a main source of income, but it is not clear that the firm will be able to do that. BlackBerry Ltd (NASDAQ:BBRY) (TSE:BB) will probably not become a part of the Google empire – that may be bad for investors but fans of the company will probably appreciate the news.