Twitter Inc (TWTR) Initiated With A Buy Rating: SunTrust

Twitter Inc (TWTR) Initiated With A Buy Rating: SunTrust
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Twitter Inc (TWTR)’s official initial public offering date has not yet been announced, but already analysts are weighing in on the company. After a handful of reports from various analysts on the company, SunTrust Robinson Humphrey analyst Robert Peck seems to be the first to officially initiate coverage on Twitter (via Benzinga).

Twitter Inc (TWTR) Initiated With A Buy Rating: SunTrust

Twitter receives a Buy rating

Peck gave Twitter Inc (TWTR) a Buy rating and a $50 per share price target. He assigned a forward multiple of 16 times based on revenue and a forward multiple of 80 times on earnings before interest, taxes and amortization.

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Instead of looking at Twitter as an advertising platform like Facebook Inc (NASDAQ:FB), he examined it as a real-time tool showcasing its users’ interests. He sees the company as being aptly positioned to be useful in polling and also communication.

He also highlighted on Twitter Inc (TWTR)’s revenue, which he expects to have 100 percent growth. He believes that the micro-blogging site’s 215 million active users shows that it has matured to the point of experiencing continued revenue growth.

Details about Twitter’s IPO still unknown

Even though the company filed its S-1 declaring its intention to have an IPO, there are still many details we don’t know yet about Twitter’s offering. The company did not officially state which exchange it plans to list with, although there were reports in September that the company had selected the New York Stock Exchange. Some are speculating that the IPO could be held as soon as early next month.

At this point investors should be aware that the company is still in its growth phase. Its financial statements indicate that it is not yet profitable. However, unlike Facebook Inc (NASDAQ:FB) and Google Inc (NASDAQ:GOOG), Twitter’s user base is growing very rapidly. This makes the company’s IPO attractive to some investors, but possibly too risky for others.

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Michelle Jones is editor-in-chief for and has been with the site since 2012. Previously, she was a television news producer for eight years. She produced the morning news programs for the NBC affiliates in Evansville, Indiana and Huntsville, Alabama and spent a short time at the CBS affiliate in Huntsville. She has experience as a writer and public relations expert for a wide variety of businesses. Email her at [email protected]
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