Tesla Challenger Xpeng Launches Smart SUV Targeting Generation Z

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The technological improvements in the new G3i give us a glimpse of Xpeng Inc (NYSE:XPEV)’s development ideas.

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Xpeng's G3i Smart SUV

According to the EV maker, the upgraded model, the G3i smart SUV, is equipped with the most powerful intelligent in-car operating system and the strongest self-driving assistance system amongst its competitors.

"With optimized intelligent features and a fresh new look, we believe that the G3i will become the first choice in the CNY 200,000 price range smart electric SUVs for young people," said He Xiaopeng, Chairman and CEO of XPeng.

From the perspective of product strength, G3i's three main features crafted to win the favor of young buyers are intelligence, appearance and safety.

In addition to its advanced XPILOT 2.5 autonomous driving assistance system, the mid-phase facelift version of the G3 features an upgraded in-car infotainment system powered by the Snapdragon 820A auto-grade chip, as well as a full-scenario voice assistant which supports continuous dialogue and customized voice commands. Other than that, targeting a younger generation means the G3i offers more than 50 exterior and interior color combinations.

Since going public about two years ago, the Xpeng G3 not only became the second best-selling pure electric SUV in China's medium and high-end market from 2019 to 2020, but also won first place in insurance coverage of A-class pure electric SUVs in the first quarter of 2021.

Article by Equal Ocean