SUPERVALU Inc. Reveals Data Breach; Shares Down

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SUPERVALU INC. (NYSE:SVU) revealed that its computer network that processes payment card transactions in some of its retail food stores has been breached by cyber criminals.

The stock price of SUPERVALU INC. (NYSE:SVU) declined 3% to $9.23 per share at the time of this writing, around 1:42 in the afternoon in New York after the company’s disclosure.

Hackers may have stolen customer information

According to SUPERVALU INC. (NYSE:SVU), the hackers may have stolen the customers’ payment card information used at some of the company-owned and franchised stores from June 22 to July 17.

The Minnesota-based grocery wholesaler and retailer said third-party forensic experts are already investigating the data breach to find out the nature and scope of the data breach. According to SUPERVALU INC. (NYSE:SVU), payment companies have been informed regarding the problem.

“The company has not determined that any such cardholder data was, in fact, stolen by the intruder, and it has no evidence of any misuse of any such data, but is making this announcement out of an abundance of caution,” clarified SUPERVALU INC. (NYSE:SVU) in a statement.

Data breach has been contained

SUPERVALU INC (NASDAQ:SVU) believed that the data breach had been contained, and expressed confidence that customers could safely use their credit and debit cards when shopping at its stores.

“The safety of our customers’ personal information is a top priority for us. The intrusion was identified by our internal team; it was quickly contained, and we have had no evidence of any misuse of any customer data. I regret any inconvenience that this may cause our customers but want to assure them that it is safe to shop in our stores,” said Sam Duncan, president and CEO of SUPERVALU INC (NYSE:SVU).

According to the grocery wholesaler and retailer, federal law enforcement agencies have been notified, and it is cooperating with their investigation of the data breach.

SUPERVALU offers complimentary identity protection services

SUPERVALU INC (NYSE:SVU) is offering a 12-month complimentary consumer identity protection service for those customers whose payment cards may have been affected by the data breach.

In December, Target Corporation (NYSE:TGT) also suffered a massive credit card data breach that affected more than 70 million customers. Neiman Marcus also suffered a similar problem during the holiday shopping season.

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