Google Changes YouTube Commentary

Google Changes YouTube Commentary
WDnetStudio / Pixabay

Beyond the blatant racism and sexism that fills YouTube comment feeds, there is something equally nefarious. Pages of stupidity steeped in poor grammar and spelling that is so often not relevant to the video in the first place. Rather, it resembles a place under a bridge where trolls live, and where wit and intelligent prose go to die. Google Inc (NASDAQ:GOOG) has grown weary of this of late and has decided to mix things up a bit for uploaders of video content.

Google Changes YouTube Commentary

Google to monitor comments relevancy

Yesterday saw a limited number of uploaders given more control to manage comments on their videos. No longer will the most recent comment grace the comment feed but, rather, Google Inc (NASDAQ:GOOG) has determined that relevancy will now take precedence over recency. Google, who will roll this out to all users over the coming months, has introduced new moderation tools.

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According to Nundu Janakiram, product manager at YouTube, the new commenting system was developed jointly between YouTube and Google+ teams.

“Currently, you see comments from the last random person to stop by,” Janakiram said. “The new system tries to surface the most meaningful conversation to you. We’re trying to shift from comments to meaningful conversations,” he said.

Youtube comments evaluation

Community engagement by the commenter, the commenter’s reputation, and up-votes for a comment will now determine where the comment comes in. Users who have been flagged for either spam or abuse will now find their comments buried and those with strong Google+ ratings, like celebrities, will be given additional weight to their comments.

Just because it’s powered by Google+ doesn’t mean that you’ll lose your YouTube identity, though. “You are still allowed to use pseudonyms,” said Janakiram, whether you’re “a Syrian dissident or SoulPancake“.

New conversation style on Youtube

In addition to the aforementioned changes, YouTube, in an effort to build conversations, will allow comments to be displayed either publicly or privately to people in your Circles and will be threaded similar to Gmail.

YouTube hopes that new moderation tools will make it easier for video owners to guide the conversation, Janakiram explained. “There have been challenges in the past with certain comments and what’s been shown there.”

Don’t expect the sophomoric drivel to completely dry up on YouTube, just expect it to be more hidden as more and more uploaders are given the tools to drive the conversation away from the lowest common denominator.

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While studying economics, Brendan found himself comfortably falling down the rabbit hole of restaurant work, ultimately opening a consulting business and working as a private wine buyer. On a whim, he moved to China, and in his first week following a triumphant pub quiz victory, he found himself bleeding on the floor based on his arrogance. The same man who put him there offered him a job lecturing for the University of Wales in various sister universities throughout the Middle Kingdom. While primarily lecturing in descriptive and comparative statistics, Brendan simultaneously earned an Msc in Banking and International Finance from the University of Wales-Bangor. He's presently doing something he hates, respecting French people. Well, two, his wife and her mother in the lovely town of Antigua, Guatemala. <i>To contact Brendan or give him an exclusive, please contact him at [email protected]</i>
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