Amazon.com, Inc. (AMZN) Launches Kindle In China

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Amazon.com, Inc. (AMZN) Launches Kindle In China

Amazon.com, Inc. (NASDAQ:AMZN), the largest e-commerce retailer officially launched its Kindle tablets in China through its Chinese website.

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The e-commerce giant is selling its Kindle Fire HD tablet 16 GB model for 1,499 yuan ($242) and the 32 GB model for 1,799 yuan ($293). The Kindle Paperwhite e-reader costs 849 yuan ($138).

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Amazon Kindle Products Are Being Sold By These Retailers In China:

Amazon.com, Inc. (NASDAQ:AMZN)’s Kindle products are being sold in China by local retailers, Suning and Tesco Shi, based on a report from Sina Tech, a Chinese news site. Aside from the Amazon.com’s Chinese website, the Kindle Fire and Kindle Paperwhite will be available in retail stores in Beijing, Shanghai, Guangzhou, Shenzhen, Nanjing, and Chengdu.

Sina Tech also said that Amazon.com, Inc. (NASDAQ:AMZN) and Suning partnered in offering content for the Kindle. Currently, Suning has agreements with nearly 1,000 publishers in the country.

Amazon.com, Inc. (NASDAQ:AMZN) is expanding its position in the Chinese market with its current partnership with two local retailers for its Kindle devices. The e-commerce giant launched its Kindle store for Chinese consumers last December.

Early in May that Amazon.com, Inc (NASDAQ:AMZN) launched its paid Android Appstore in China outperforming Google, Inc (NASDAQ:GOOG) in the profitable market. Amazon is the first Western technology company in the country offering a platform for paid Android apps.

The e-commerce giant’s Android app store offers Chinese consumers with free and paid apps. The company promised to consumers that it would test the quality and safety of its paid apps.

During the latter part of May, Amazon.com, Inc. (NASDAQ:AMZN) launched the Login with Amazon, a new service that allows its customers to access apps, games, and websites securely using their existing information on their account with the e-commerce giant. Its primary objective with the new login service is to reduce the sign-in friction for customers.

Earlier this month, Amazon.com, Inc. (NASDAQ:AMZN) announced a multi-year video licensing agreement with Viacom, Inc (NASDAQ:VIAB) to add a selection of TV shows that will be available exclusively on the e-commerce giant’s Prime Instant Video.

The members of Amazon.com, Inc. (NASDAQ:AMZN)’s  Prime Instant Video will now be able to access kids programs such as Bubble Guppies, The Backyardigans, Team Umizoomi, Blue’s Clues and Victorious, as well as the top-rated shows from MTV and COMEDY CENTRAL like Awkward, Tosh.0 and Workaholics.

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Marie received her Bachelors Degree in Mass Communication from New Era University. She is a former news writer and program producer for Nation Broadcasting Corporation (NBC-DZAR 1026), a nationwide AM radio station. She was also involved in events management. Marie was also a former Young Ambassador of Goodwill during the 26th Ship for Southeast Asian Youth Program (SSEAYP). She loves to read, travel and take photographs. She considers gardening a therapy.
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