Beyond Tokens: The Future of Payment Operations

The first trade, lending and tax operations management system evolved at some point between 7500–3500 BC and changed the world. Even before writing was invented, farmers in the ancient Near East established a system (Denise Schmandt-Besserat, “From Accounting to Writing”, http://sites.utexas.edu/dsb/, 2015),  to keep track of transactions based on small clay 3-dimensional tokens with different geometrical forms and a clay tablet. The ability to recognize the nature of the transaction based on the form of the token and to trace it a payment or debt by marking a tablet with that token, were revolutionary.

Future of Payment Operations

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Until a few decades ago, payment operations resembled their ancient ancestor: transactions were identified using codes or “tokens” to trace their full lifecycle and each transaction was recorded in a “tablet” or book for traceability and management. Computing power, electronic transaction networks and digital communications are constantly changing the scope and complexity of transactional models, creating new opportunities but also new challenges.

The advent of digital commerce in the 90’s started a domino effect that led to the development of new electronic payments, online processing solutions, and more inclusive services for businesses of all sizes, correlated to the evolution of new forms of fraud and risk. In the past years, Platforms represent one of the fastest growing models in payments, presenting its own operational challenge. As models evolve, change and are disrupted, is important to prepare your payment operations for the future and have in place the capabilities that will help your organization take advantage of these changes instead of missing emerging opportunities.

Complex Payment Models Operations

Payment systems were developed for the classic seller / buyer pairing, providing a response to a payment made for a product or service, including a financial service such as a loan. That transaction has fees associated with it, and even in some cases an affiliate or partner that gets a piece from it, but it is still a one-on-one transaction. Complex payment models are any model that have more than two sides in each transaction, for example a platform aggregating multiple merchants where a buyer is paying many of them at once, or where multiple buyers are creating a single transaction from multiple vendors for example.

As technology changes fast and new models emerge, is important to keep in mind these basic principles that will help your payment operations navigate safely future trends and support your organization’s growth plan more efficiently:

"What gets measured, gets managed"

This known quote is from the book “The Practice of Management” by Peter Drucker in 1954, a book that strongly influenced modern business management, and since then this quote has become so embedded in all management principles, that many times is overlooked. In payment operations, your platform must have the flexibility to add data points when models evolve. You may have a one on one payment model right now, but what happens when new data becomes part of the transaction lifecycle?

Can you add new information, that can be traced, measured and controlled, to the existing data on each transaction, without developing new pieces of software? If your platform was hard coded to support your specific current model only, you may want to start exploring what will take to add flexibility to it. Losing over time the ability to record all the data involved in transactions may lead to increased operational costs, higher risks and missed opportunities to monetize new models.

Become a Subset of your Future Operations

Your payment operations may be what your organization currently needs, but it could change rapidly with changes in regulation, economic conditions or the emergence of new technologies. To have a more resilient payment operations, consider your current operations only a subset of the complete system you should be able to control in the future. For example, if you are currently an e-commerce website, how your operations would support a model where you are operating multiple e-commerce websites with your current platform.

Expanding the current scope to new limits is a good way to futureproof your systems. As you test different expansion scenarios, and discover your operational strengths and weaknesses, you will be able to help your organization make strategic decisions when adopting new business models.

Dissect your Payment Flow

As a payment expert, you already know how a transaction process looks from authorization to settlement. New payment networks are already affecting the ability of existing systems to support new type of transactions. Beyond real time banking payment networks and blockchain transactions, future networks may bring completely different transaction flows. Your ability to control end to end transaction flows, and mold these flows to cover any use case and model, lies in the granularity of your payment data.

Monitor Everything

Monitoring transactions is perceived as a method to reduce risk, but it is first and foremost about operational efficiency.

The first step to implement a comprehensive monitoring system is to map the transaction lifecycle end to end. For each data point in the payment supply chain, a different set of values shall be defined: what is the norm, maximum, minimum and potential deviation, and how we want to react to each during regular operations. The goal is to keep intervention to minimum: the payment operations will run unnoticed until the monitoring system encounters an exception or deviation from the norm at any point in the transaction lifecycle.



About the Author

Alicia Roisman Ismach
With over 20 years in electronic transactions and financial technologies, Alicia is a serial entrepreneur and fintech expert at Venn Innovation supporting the growth of the fintech industry in Atlantic Canada. Alicia is Chair to the Technology Committee of the Electronic Transactions Association (ETA), and a financial industry columnist. Previously, Alicia was part of Amaryllis, the most advanced End to End Payments Platform for Complex Payments Models serving top payment acquirers, marketplaces and payment service providers, and Seergate, that launched the first real time account to account banking payments system in 2007. In her efforts to support early stage startups, Alicia led the Founder Institute in Israel, part of a global accelerator headquartered in Silicon Valley, and later on founded The Founders Café, a social network for founders to share ideas and get support from peers, with over 1,800 members. Alicia holds a Master’s Degree in Enterprise Innovation from Swinburne University of Technology in Australia. ORGANIZATIONS Electronic Transaction Association (ETA) – Technology Committee WNet - Women in Electronic Transactions Women in Payments