How does their follower count compare to the world’s most populated countries?
Instagram is one of the most popular social media platforms in the world – there are over 4.2 million ‘likes’ each day on millions of images and there is no sign of the brand slowing down.
With an estimated one billion active users every month – with 500 million of them using the platform every single day, and users continuing to share their content every day – the numbers are pretty astounding.
It’s no surprise that the most followed social media accounts are the likes of celebrities, artists, actors and actresses; but some of the numbers are mind-boggling and quite frankly difficult to comprehend.
So, we compared them to the world’s most populated countries to truly understand how many followers their content reaches every single day. Ariana Grande has 153 million followers – and that comes as no surprise as one of the biggest artists in the world right now, but her following actually equates to six times the population of Australia. Now that seems impossible, right?
The Kardashians have taken the world by storm so there’s no surprise that they feature in the top 10 a number of times. Kylie Jenner got named Forbes’ youngest self-made billionaire in 2019 with self-worth of $1 billion, so there’s no shock that she’s got a following of 134 million people on Instagram. But how many people really is that? Well, picture the United Kingdom (England, Wales, Scotland and Northern Ireland) and double that twice – that’s how many people look at her Instagram posts every single day.
Here are the top 10 most followed celebrities on Instagram, and how their follower count compares to the world’s most populated countries:
|Lionel Messi||177 million||2x Italy’s population|
|Cristiano Ronaldo||164 million||2x Germany’s population|
|Ariana Grande||153 million||6x Australia’s population|
|Selena Gomez||149 million||4x Canada’s population|
|Dwayne “The Rock” Johnson||140 million||Russia’s population|
|Kim Kardashian||137 million||3x Spain’s population|
|Kylie Jenner||134 million||2x United Kingdom’s population|
|Beyoncé||127 million||Japan’s population|
|Taylor Swift||117 million||2x South Africa’s population|
|Neymar||115 million||3x Poland’s population|
Instagram is a platform used by many people – celebrities, public figures, artists, small business owners, influencers, bloggers, as well as everyday people just wanting to share their photos from the likes of holidays, the food they consume and outings they go on – these numbers are only going to rise. Instagram introduced its Instagram Stories feature back in 2016 – so, by introducing this sharing feature, they’ve managed to attract lots more users than ever before and users can interact far easier than they can on other platforms.
So now we truly know just how many followers our favourite celebs have and the numbers don’t seem so out-of-touch with reality.
When you next click onto your favourite celeb’s Instagram feed, the equivalent of an entire population of one of the world’s most populated countries may be looking along with you!
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