Best Value-Based Marketing Tools

Marketing is without a doubt one of the most important aspects of any sound business plan. If you want to succeed, you are going to need a well-developed marketing strategy. And, in today’s time, that means you need to market online. Not only do you need to market online, but you need to do it with videos and a number of other tools. Below, you are going to learn about some of the most innovative and useful tools that any marketing campaign should include.

Swish Video App

Videos are without a doubt crucial when it comes to today’s marketing strategies. Videos not only engage customers, but they are overall more informational. Swish Video App is one of the best video maker apps that can help you easily create professional videos that are tailor-made for your brand. With new features that allow you to import your own music, you can easily put your jingle in the background of any video to give a commercial feel. In addition to this, you can trim your music within the app, as well as add any photos or video.

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HubSpot

When it comes to marketing, sales, and CRM software, it really is hard to beat HubSpot. HubSpot will not only give you the tools to attract customers, but it will provide you with the tools to close on those customers. They offer marketing tools that help with blogs, SEO content, social media, lead management, landing pages, marketing automation, e-mail, and analytics. There really is no stone left unturned when it comes to HubSpot With everything that you need right in one place, you don’t have to worry about filling your system with various other software programs.

Trello

Trello was specifically designed for those individuals that are new to content marketing. It offers tools that will help you manage your projects while staying on the same page as your team. For instance, you can share blog posts through this software with team members before they are officially posted on the server. This is sometimes crucial because it gives other team member time to review the post and weigh in their thoughts before it goes live. The best part is that it only takes a few minutes to get set up and when everyone in on board, you will literally be able to share everything right in the same place.

MailChimp

MailChimp is an e-mail marketing tool that is currently used by more than eighty percent of B2B companies. This is a tool that can help you implement crucial e-mail marketing right from the get-go. This is not a tool that you should wait to put in your arsenal. MailChimp has more than 12 million customers and there is a reason for this. They have a history that dates back to 2001 before most e-mail marketing companies even came into fruition. In addition to this, they offer a number of self-service support options that ensure their customers that they can find the solutions to their problems when they need them. They also offer free plans to companies that have less than 2,000 subscribers who don’t send more than 12,000 e-mail a month.




About the Author

Ankur Shah
Ankur Shah is the founder of the Value Investing India Report, a leading independent, value oriented journal of the Indian financial markets. Ankur has more than eight years of equity research experience covering emerging markets, with a focus on India and South East Asia. He has worked as both a buy-side investment analyst for a global long/short equity hedge fund and a sell-side analyst for an emerging markets investment bank. Ankur is a graduate of Harvard Business School. You can learn more about his latest views on global markets at the Value Investing India Report. -- He can be emailed at AnkurShah47@gmail.com