Technology

Apple Celebrates Mickey Mouse’s 90th Anniversary With A Special Product

Beats Solo3 Wireless Mickey Mouse headphone
Image Source: Apple (screenshot)

Two iconic brands have come together, resulting in an attractive special-edition product. On Wednesday Apple launched the special-edition Beats Solo3 Wireless Mickey Mouse Headphones to celebrate the 90th anniversary of the ultra-popular cartoon character.

What’s so special about the Beats Solo3 Wireless Mickey Mouse Headphones?

Apple’s Beats Solo3 Wireless Mickey Mouse Headphones come in grey and bear a Mickey Mouse design. Buyers also get a grey felt carrying case, a decal sticker and a collectible pin.

“Keep the magic going with award-winning sound and up to 40 hours of battery life. The cool-gray headphone [sic] features Mickey Mouse in the iconic pose seen on classic t-shirts that we all know and love,” the release announcement states.

Apple’s Beats Solo3 Wireless Mickey Mouse Headphones are a classic collector-edition product. It carries branding like “Heritage 1928.” The headphones are listed as “coming soon” on Apple’s website, but they are available for pre-order on Amazon. They are priced at $329.95 ($30 more than the retail price for the standard Solo 3s), while the Amazon listing shows a sale price starting on November 11. Best Buy will also be selling the special-edition headphones next month.

Except for the Mickey Mouse branding, the special-edition Solo3 Wireless headphones are the same as the non-Mickey set. The underlying hardware and performance of both variants are the same. The Solo3 Wireless headphones are popular due to their wireless nature, remarkable audio and Apple’s W1 chip, which makes it easy to connect and switch them between devices.

“This headphone [sic] delivers premium playback with fine-tuned acoustics that maximize clarity, breadth, and balance. The comfort-cushion ear cups buffer outside noise for immersive sound, so you can experience music the way it was meant to be heard,” Apple says.

The headphones give you three hours of playback in just five minutes of charging. Overall, they offer 40 hours of battery life. The Solo 3 Wireless headphones come in black, silver, gold, rose gold, citrus red and other colors.

Mickey Mouse still an iconic brand

Mickey Mouse debuted on Nov. 18, 1928. Steamboat Willie, Mickey’s first theatrical film, was released on that date. He replaced Oswald the Lucky Rabbit, one of the original characters created by Disney. Mickey has appeared in over 130 films in both short and feature-length films. He is one of the most popular cartoon characters ever.

Due to the character’s popularity, Google also collaborated with Disney and OtterBox to launch a Mickey Mouse stand for the Home Mine recently. This mini mount is the first product in the OtterBox’s Den Series of Google Home accessories. We can expect more Home Mine accessories in the future, including a Minnie Mouse stand.

The skate shoe company Vans has also come up with special-edition products to celebrate Mickey Mouse‘s 90th anniversary. The company is preparing to release Mickey- and Minnie-inspired sports shoes, bags, shirts and hats. Oreo also launched limited-edition birthday cake-flavored cookies to celebrate Micky Mouse’s 90th anniversary. Oreo came up with three designs: Mickey Mouse, a large “90” and a party horn.

Beats, which is owned by Apple, has launched character-themed headphones before. Previously, it created Hello Kitty-themed Solo Wireless Headphones and UrBeats. Last month, Apple also revealed plans for NBA-branded headphones, but they haven’t been launched so far.

New Skyline collection of Beats Studio 3 Wireless Headphones

Apple also announced a new Skyline collection of its Beats Studio 3 Wireless Headphones. These variants come in new color options and are available on Apple’s online Store. The new colors include Midnight Black, Crystal Blue, Shadow Grey and Desert Sand.

All the new variants feature gold accents, including a gold Beats logo and gold band. Like the other Studio 3 Wireless Headphones, the Skyline collection is selling for $349.95. As of now, they can only be ordered online, but they are expected to hit retail stores soon.

The Skyline Beats Studio 3 Wireless Headphones feature pure adaptive noise canceling. They also come with Apple’s W1 chip, allowing instant pairing and fast-switching. These headphones offer 40 hours of battery life without noise canceling. Further, the Beats Studio 3 Wireless headphones include a built-in mic for voice input to manage phone calls, Siri, and playback. The headphones also come with an audio cable for wired playback.