Google AMP Add Snapchat Like Stories To Mobile Web Searches

Google AMP Add Snapchat Like Stories To Mobile Web Searches
Article by Google Developers Blog

Alphabet Inc. has recently unveiled a new feature that would allow publishers to create visual Google AMP stories in a format similar to that popularized by Snapchat and Instagram.

The new rollout of Google AMP stories will start on Tuesday, and will allow publishers to try out a developer preview of the feature. The initial release will feature swipeable slides of text, photos, graphics, and videos according to a blog post from Google.

Some big names in publishing were involved in the development, including Vox Media, Condé Nast, Meredith Corporation, and CNN. Outlets controlled by these corporations have since started creating stories for the mobile web.

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The Google AMP stories, as mentioned above, are styled in a similar