Politics

FBN Continues Dominance Over CNBC

‘Lou Dobbs Tonight’ Marks 72 Consecutive Weeks as Number One in Business News

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The Intelligence Report with Trish Regan
By Trish Regan [CC BY 2.0], via Wikimedia Commons
FOX Business Network (FBN) continued its dominance over CNBC, besting the network in Business Day viewers during the week of January 8th – January 12th, according to Nielsen Media Research. As markets hit new record highs, FBN’s Business Day coverage saw a 25 percent advantage over rival CNBC with 252,000 total viewers compared to CNBC’s 201,000.

Marking 73 consecutive weeks as the leader in business news, Lou Dobbs Tonight (7-8p/ET) once again delivered the number one rated news program in business television with 374,000 total viewers, as well as the week’s number one rated business program in the 25-54 demo with 50,000 total viewers.

Along with Dobbs, FBN’s Varney & Co (9a-12p/ET), Countdown to the Closing Bell with Liz Claman (3p/ET), CAVUTO Coast to Coast (12-2p/ET), and The Intelligence Report with Trish Regan (2p/ET) were among the top six rated programs last week. Additionally, Risk & Reward (5p/ET) dominated its CNBC competition in total viewers for the 36th consecutive week with 205,000 viewers, while Varney & Co scored its 34th consecutive weekly win with 301,000 viewers.

***Below is the data according to Nielsen Media Research

Week January 8th – January 12th, 2017

Business Day

FBN: 252,000 P2+, 28,000 A25-54

CNBC: 201,000 P2+; 35,000 A25-54

Ratings for the top six business programs:

Total Viewers: Lou Dobbs Tonight (374,000), Varney & Co (301,000), Countdown to the Closing Bell with Liz Claman (238,000), Squawk on the Street (230,000), CAVUTO Coast to Coast (228,000), The Intelligence Report with Trish Regan (213,000)