Applying Lessons from Ancients to Modern Business Culture”

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Applying Lessons from Ancients to Modern Business Culture”
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Alexander the Great, Hannibal and Julius Caesar were three of history’s most disruptive leaders. Alexander and Caesar each conquered an empire and Hannibal revolutionized the art of warfare, using branding as a tool to enhance his reputation and inspire his soldiers. The significant women in their lives – mothers, wives, and mistresses – challenged and inspired their visions of empire and ability to gain loyal followers. Each leader recruited talent, fostered individual initiative and shared sacrifice, while promoting multiculturalism, advocating populism and raising the banner of liberation.  Barry Strauss’ talk examines the ways we can apply lessons from these ancient leaders to global, modern business culture. As in the past, success comes from creating new, disruptive paradigms – for the ancients, moves like cutting the Gordian knot or marching elephants over the Alps in the snow – to fully use resources and inspire teams.

Video and more on one of his best selling books below

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The Trojan War is one of history’s most famous conflicts, a ten-year-long war waged over the beautiful Helen. For more than two thousand years this story has been a source of artistic inspiration. But is it true?

In The Trojan War historian and classicist Barry Strauss explores the myth and the reality behind the war, from Homer’s accounts in The Iliad and The Odyssey to Heinrich Schliemann’s discovery of ancient Troy in the late nineteenth century to more recent excavations that have yielded intriguing clues to the story behind the fabled city. The Trojans, it turns out, were not ethnic Greeks but an Anatolian people closely allied with the Hittite Empire to the east. At the time of the Trojan War the Greeks were great seafarers while Troy was a more settled civilization. And while the cause of the war may well have been the kidnapping of a queen—and, more significantly, the seizure of her royal dowry—the underlying cause was a conflict between the Trojans and the Greeks for control of the eastern Aegean Sea.

Through vivid reconstructions of the battles and insightful depictions of its famous characters, The Trojan War reveals the history behind Homer’s great epic, without losing the poetry and grandeur of the epic myth.

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