Despite the fact that many fear Apple is going to fail to impress at its event on Wednesday we’re always open to surprises and we hope that both critics and analysts are incorrect about what we’re going to see next week when Apple unveils the iPhone 7 and the Apple Watch 2. That is, of course, if Apple is indeed going to show us either…they never tell us anything.
Starting with the iPhone 7 and iPhone 7 Plus
Every article about Apple needs to be prefaced with this is simple speculation. It is frustrating to no end. What happened to the good ole’ days when an Apple engineer would get drunk and leave the next generation iPhone in a bar where someone could find it and sell it to Gizmodo? What you don’t remember this story?
What does value investing really mean? Q1 2021 hedge fund letters, conferences and more Some investors might argue value investing means buying stocks trading at a discount to net asset value or book value. This is the sort of value investing Benjamin Graham pioneered in the early 1920s and 1930s. Other investors might argue value Read More
In April 2010, 21-year old Brian Hogan was getting drunk at the Gourmet Haus Staudt, a bar in Redwood City, California.
As he was leaving someone told him not to forget his phone, he put it in his pocket. In the morning when he woke up with a hangover, he also realized that he woke up with a prototype of the soon to be released iPhone 4. Hogan called Apple and they told him they had no idea what he was talking about but young Mr. Hogan did.
It’s at that point that he began shopping it to tech websites until finally agreeing to $5,000 up front from Gizmodo and a promised $3000 later. He never got that $3,000 but did get charged with a misdemeanor for misappropriation of lost property, a $125 fine and 40 hours of community service along with a year of informal probation.
Hell, Gizmodo didn’t even pay his attorney fees and he lost money in the deal.
That’s about the last time that we had anything truly concrete ahead of an iPhone launch.
That said, we do expect the iPhone 7 to largely resemble the iPhone 6S and the same with the Plus size phone. We are expecting that the iPhone 7 will shed those nasty antennae bands on the back and likely just be a nice upgrade from the iPhone 6S with a better battery, faster processor, etc. End of the day, nothing truly gamechanging and quite possibly the first time that Apple’s loyal fans won’s be lining up around the block to be the first to get their hands on one. It’s widely believed that next year will see something amazing from Apple as it celebrates the 10th anniversary of the iconic handset that has been driving the company for the last decade.
The iPhone 8 is likely to feature a wraparound OLED screen and other bells and whistles and may renew the blind, undying love the fanboys once had for the company.
Back to the iPhone 7, we expect that it will be the first to ship without the 3.5mm headphone jack (much to the chagrin of many) and will use the lighting port for that or even cup with wireless Bluetooth earbuds. By getting rid of that space it’s expected that the iPhone will have its best sound yet with the phone shipping with resonance chambers.
Many are calling for Apple to feature a dual-camera system with increased zoom capabilities but this may only be for the iPhone 7 Plus at 5.5-inches. The 4.7 inch iPhone 7 is rumored to have optical image stabilization like the iPhone 6S Plus.
It’s believed that storage will start at 32GB and may move up the line all the way to 256GBs.
One of the few ironclad statements I’ll make is that the iPhone 7 will certainly ship running iOS 10 which developers already have beta versions of in hand.
On to the Apple Watch 2
What do we know beyond the fact that nobody really wants one? Not much. It’s not nobody but a recent survey by Branding Brand had 69% of iPhone owners showing little to no interest of which 33% had no interest at all for any reason.
It’s widely believed that the Apple Watch 2 will feature a slimmer display then the original a heartier battery and that extra thinness from the display will allow for a GPS chip without a thicker watch. The addition of a GPS chip will make the Apple Watch 2 a fantastic fitness tracker.
The Apple Watch 2 will also be running watchOS 3 which is meant to be a fantastic upgrade and features a Control Center.
Lastly, it’s believed that Apple will be announcing the first iteration of macOS (formely OS X) with Sierra with Siri finally coming to iMac and Mac laptop users in addition to a universal clipboard to share files between all Apple devices and a redesigned Apple Music.