While Uber has enjoyed considerable success with its car service, the company is hoping to become a major player in the food delivery market with the launch a stand-alone app represented by a simple fork icon.
Uber builds off ride-hailing app with UberEATS
San Francisco, one of five cities where the UberEATS app is now live, has already enjoyed a bit of food delivery from Uber when it launched a tab embedded into its ride-hailing app last summer. However, that service was limited to lunch delivery and a limited amount of menu options. That has changed with the new stand-alone app that went live this week and allows users to order food from 8AM to 10PM and select food from over 100 restaurants. Presently, there is no delivery fee but that will change in the coming months.