How Frank Sinatra’s family made his image, and maybe yours, last forever

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When you die you can pass on your money to your kids. You can leave them your car and your house and your tropical parrot collection.

But your image—what you look and sound like—that’s a trickier issue. Especially when it’s the most valuable thing you own. Today on the show: How Frank Sinatra’s family made his image, and maybe yours, last forever.

 

Music: Frank Sinatra’s “I’m Gonna Live Till I Die“, “The Best Is Yet To Come”, and “All Of Me”.Find us: Twitter/ Facebook/ Spotify/ Tumblr.

 

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