Google To Launch Android Pay In Australia By First Half 2016

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Google announced Wednesday the launch its mobile payments system in Australia in the first half of 2016. After the launch, it will be possible for the Android users in Australia to pay for purchases made from their smartphone using Android Pay.

Better support than Apple Pay

Google has managed to get Australia’s banks on its side, announcing support from banks such as ANZ, Westpac and St. George. With this, Android Pay has moved a step ahead of its arch rival Apple Pay that was launched in October in Australia in association with American Express, but is yet to get support from other financial institutions.

Google said it has been working closely with many major financial institutions in Australia with the intent of bringing Android Pay to their card holders in 2016. The internet firm has partnered with many banks like ANZ, Westpac, Bank of Melbourne, Bank of South Australia, Bendigo Bank, Cuscal, ING DIRECT, Macquarie Bank, and St. George.

On its launch, the platform will support debit and credit cards from both MasterCard and Visa, and Google said it is working with Eftpos to get Android Pay supported on their cards as well.

Google making it convenient for buyers

After the launch of Google’s payment system, it will be possible for customers to use Android Pay at tap-and-pay terminals for making in-store purchases similar to Apple Pay. The service will help users buy items within mobile apps and also store loyalty cards on their phone. Third-party apps from banks and other institutions can also be powered with Android Pay.

Android Pay can be used at all locations where contactless payments are accepted. Google is already working with retailers including Coles Supermarkets, 7-Eleven, McDonald’s, Gloria Jean’s and Telstra. Users will also be able to make use of the service within Aussie apps such as Menulog, Catch of the Day, The Iconic and Kogan.

Google will also make it easy for users to pay for the app without requiring them to enter their address or payment details every time they shop. The mobile payments space has been busy lately, not only because of Apple Pay, but also because Australian banks are getting in on the action as well with the launch of new app updates that allow users to make payment directly from the phone or withdraw from an ATM using just their mobile.

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