Software Can Identify Individuals From Credit Card Records [STUDY]

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Software Can Identify Individuals From Credit Card Records [STUDY]

The Brave New World is here. A new study published in the academic journal Science last week demonstrates that it is possible to positively identify individuals from as few as four “anonymous” credit card transactions.

The study examined three months of credit card records for 1.1 million people in an industrialized country to see if new Big Data analysis software could identify individuals using credit card transactions. In a scary development, it turns out 90% of the 1.1 million could be uniquely identified with just four pieces of information, such as where they bought coffee that morning or where they purchased a new shirt or pair of shoes.

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