Apple Inc. To Store Its High-End Watches In Custom Safes

iphone 8 apple stockElisaRiva / Pixabay

Apple is taking inspiration from traditional jewelry stores to protect its upcoming high-end watches from thieves

Apple will soon release its smartwatch, which will go on sale this April. Apple’s wearable is a high-end device and has already generated huge popularity long before its release, just like any other Apple product. To store the Apple Watches, stores are installing custom safes, according to a report from 9to5 Mac.

Custom-designed safes

“The custom-designed safes will be outfitted with Apple Watch MagSafe chargers in order to keep the demo units charged up and ready to go for the next day of business,” 9to5Mac reports. The safes will be storing the demo units and also the inventory.

The Apple Watch will be available at a starting price of $349, and the high-end version in gold is expected to cost thousands of dollars. The wearable will come beautifully packed in small boxes, making it easier for thieves to steal large quantities. Therefore, it makes a lot of sense for the company to protect the Apple Watch in the same way traditional jewelry stores protect their gems.

Adjustments for accommodating the Apple Watch

The report further informed readers that to make more room for the Apple Watch, some alterations will be made to the shelving area by retail stores. The iPhone maker is also making preparations to best demonstrate the devices. Apart from allowing customers to choose from several types of bands, arrangements will be made for users to wear and try the device in the store itself.

The Apple Watch will be available in 34 different models, and all will come with a different price tag, which is unclear for now except that the starting price will be $349. It is very likely that the aluminum and plastic versions of the Apple Watch Sport will be offered at the starting price while the standard and the Edition version will cost more.

In terms of sizes, Apple will be selling the watch in 38mm and 42mm. As evident, the smaller model will have a smaller screen and maybe a smaller battery of 300mAh, according to the report.

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About the Author

Aman Jain
Aman is MBA (Finance) with an experience on both Marketing and Finance side. He has worked as a Risk Analyst for AIR Worldwide, and is currently leading VeRa FinServ, a Financial Research firm. Favorite pastimes include watching science fiction movies, reviewing tech gadgets, playing PC games and cricket. - Email him at [email protected]

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