Adobe’s popular photo editing software Photoshop celebrates 25 years, proving to be quite a force in the creative technology sector.
Technology trends come and go, but Adobe Photoshop remains the golden standard of photo editing. It is used to edit photos, film movies, and create logos. Photoshop also evolved with the times releasing mobile apps and Creative Cloud apps for desktops.
Adobe’s CEO Shantanu Narayen said Photoshop inspired everyone from fashion designers to movie producers. It helps creative professionals in a multitude of ways, and it has become a staple for creative individuals.
Photoshop’s secret to success
Adobe Photoshop is one of the most popular software programs on the market. It also brought in a slew of other useful creative products such as InDesign, Adobe Illustrator, Dreamweaver, PremierePro, and After Effects.
As a way to celebrate the huge 25-year milestone, Adobe compiled a list of 25 creative Millennials under 25. Artists who want consideration for feature on the list must use Photoshop. They must upload their projects on Behance and use the tag “Ps25under25”. Selected artists will soon take over Photoshop’s Instagram page for two weeks to share their work with fans. One of the first artists to showcase their artwork is Fredy Santiago, an illustrator from California.
Adobe’s celebrations continue
Adobe also plans to launch a special advertising campaign called Dream On for this year’s Academy Awards. The ad will focus on a tribute to Photoshop’s 25 years of success. The advert includes work from artists and scenes from films that used the software. Images from the following movies include Avatar, Shrek, How To Train Your Dragon 2, and Gone Girl.
Photoshop’s story of long-term success is nothing short of amazing, especially considering the software’s humble beginnings. About 28 years ago, designer Thomas Knoll created a software program called Display, and it would show grayscale images on a black-and-white screen. His brother John joined in to add features to enable to process of altering digital files. The program soon caught the attention and the Knolls brothers sold the first licensed version in 1990.