Apple Inc. (NASDAQ:AAPL)’s iWatch is reportedly delayed. The purported smartwatch was supposed to make debut this fall, but a new report claims mass production for the actual device won’t start until November. The development for the iWatch is more complex than initially expected.
Analyst looks at production difficulties for the iWatch
Ming Chi Kuo (analyst for KGI Securities) said developing the hardware and the operating system for the iWatch is far more difficult than other Apple products. The upcoming device features a flexible AMOLED display, sapphire glass cover, improved waterproof standards, and a smaller form factor. The specially designed iOS could also pose a potential problem.
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The iWatch will be primarily a fitness device. Apple already unveiled the Health Kit and Health Kit developer pack about a month ago, so its only a matter of time Apple will offer more health oriented products such as the iWatch. Since Apple hired former engineers from Nike FuelBand and a major executive from Swiss watch maker Tag Heuer recently, this rumor of a delayed iWatch could be true.
iWatch to transform smartwatch industry
Fans have high expectations of the upcoming iWatch. Given Apple’s history of transforming the mobile phone and tablet computer industries, it is not surprising many believe the iWatch will transform the current smartwatch industry. Apple has always been a high market brand and its products have always been associated with luxury. This is why the company’s recent attempt to appeal to the low-end market failed. A cheap plastic phone in bright colors didn’t appeal to the high-end market. More importantly, the “cheaper” iPhone 5S was only slightly cheaper. And thanks to the numerous budget-friendly Android smartphones already on the market, there was no need for a budget Apple phone.
There is little doubt Apple has something big planned for the upcoming iWatch.