Google Inc (NASDAQ:GOOG) (NASDAQ:GOOGL) wants to kick up its advertising options a bit. The search giant recently acquired video advertising company mDialog as an effort to offer more advertising options to businesses.
Google’s latest acquisition
Google also has plans to take their time working with the mDialog team to offer new ways to utilize their expertise and technology into the DoubleClick. Fortunately for mDialog users, nothing will change at this time. A recent blog post from Google indicates that both companies are working together to offer even more ways for publishers to monetize video content in all screens.
Since its founding by Will Thomson and Chip Russell in June 2016, the Massif Capital Real Asset Strategy has outperformed all of its real asset benchmarks. Since its inception, the long/short equity fund has returned 9% per annum net, compared to 6% for the Bloomberg Commodity Index, 3% for the 3 MSCI USA Infrastructure index Read More
The San Fransisco-based mDialog works with various media companies throughout North America to deliver the best video content across many different devices including smartphones, tablets, and game consoles. mDialog recently shared a post on its official website announcing the partnership with Google and DoubleClick. The p