Amazon.com, Inc. (AMZN) Opens Its Wearable Technology Store

Amazon stockBy Szk7788 (Own work) [CC BY-SA 3.0 or GFDL], via Wikimedia Commons

Activity trackers, wearable cameras and smart watches, at least until Google Glass is released, represent the mainstay of the industry as it stands (or is worn) and Amazon is looking to become the clearing house for all these devices. You’ll find Jawbone, GoPro, and Samsung’s products all in one place as well as devices from newcomers Basis and Misfit. In addition, Amazon.com, Inc. (NASDAQ:AMZN) will provide a home for devices soon to be delivered by brands like Narrative and Basis.

Amazon statement

“Wearable technology is an exciting category with rapid innovation and our customers are increasingly coming to Amazon to shop and learn about these devices,” said John Nemeth, Director of Wireless and Mobile Electronics at Amazon. “We’re thrilled to bring our customers a store with the largest selection and great prices that helps eliminate the guesswork when deciding which wearable devices best fit their needs–whether that is tracking activity, staying connected through smart watches or capturing their next adventure with wearable cameras.”

In addition to providing a market for all of these devices as they come to market, Amazon has opened a “Learning Center” in the store in order to better explain wearable tech to its customers. The Learning Center will have detailed buying guides in addition to videos produced by both Amazon and its vendors to better explain the technology and individual devices. The “shop” also features an “Editor’s Corner” well customers will find a wealth of wearable tech industry news, editor’s reviews, and additional resources.

Same Amazon commitment

While wearable tech may take some learning, customers won’t find any surprises in the wearable tech store. It’s still Amazon which means that fast and free shipping are still on offer as well as free Two-Day shipping for those that subscribe to Amazon Prime. Customer and editorial reviews will remain available as well as personalized product recommendations and the ease of Amazon.com, Inc. (NASDAQ:AMZN).

While it could be argued that the foreseen privacy invasion that will come with Google Glass, wearable tech has taken a bit of a hit but also put other devices in the news. Amazon.com, Inc. (NASDAQ:AMZN) is intent on getting these products on your wrist and body with the opening of its new product specific store.

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About the Author

Brendan Byrne
While studying economics, Brendan found himself comfortably falling down the rabbit hole of restaurant work, ultimately opening a consulting business and working as a private wine buyer. On a whim, he moved to China, and in his first week following a triumphant pub quiz victory, he found himself bleeding on the floor based on his arrogance. The same man who put him there offered him a job lecturing for the University of Wales in various sister universities throughout the Middle Kingdom. While primarily lecturing in descriptive and comparative statistics, Brendan simultaneously earned an Msc in Banking and International Finance from the University of Wales-Bangor. He's presently doing something he hates, respecting French people. Well, two, his wife and her mother in the lovely town of Antigua, Guatemala. To contact Brendan or give him an exclusive, please contact him at theflask@gmail.com

1 Comment on "Amazon.com, Inc. (AMZN) Opens Its Wearable Technology Store"

  1. Cool

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