Do you enjoy dipping a doughnut into a fresh cup of coffee? Krispy Kreme Doughnuts (NYSE:KKD) just made your life more efficient.
Krispy Kreme Doughnuts (NYSE:KKD), the doughnut chain made famous for its unusually moist glazed doughnuts, is introducing a new concept: the coffee doughnut. The Winston-Salem, NC firm announced it is rolling out two new flavors, a mocha cream doughnut and a caramel cream version of the delicious treat.
Mocah and caramel coffee doughnuts
The mocha cream is loaded inside with chocolate and coffee flavored cream filling with a header of mocha and chocolate flavored icing on top. The caramel coffee cream doughnut is glazed with caramel and coffee flavored icing followed by a mocha drizzle and a splash of what Krispy Kreme terms “coffee cream.”
Decadent doughnuts with unknown fat content
The doughnuts, which will be available for a limited time until March 30, have been termed “decadent” by Krispy Kreme management.
The total calories or fat statistics on the new doughnuts were not included in the company’s standard press release.
History of Krispy Kreme’s expansion
In 1937 Krispy Kreme Doughnuts (NYSE:KKD) founder Vernon Rudolph purchased a yeast-raised recipe from a New Orleans chef, a city known for its unusual if not decadent food. The small firm then rented a building in what is now historic Old Salem in Winston-Salem, NC, and started business in the area where its headquarters remain today.
Regional expansion mode started for the doughnut shop in the 1950s, and by the 1960s Krispy Kreme was known throughout the Southeast. In 1976, Krispy Kreme was acquired by Beatrice Foods of Chicago, Illinois, but the headquarters remain in North Carolina.
In 1982 a group of of franchisees purchased the corporation and the firm launched a national expansion phase in the 1990s and early 2000s, just before the company went public in April of 2000. In December 2001, Krispy Kreme opened its first store outside the U.S. Since 2004, Krispy Kreme has rapidly grown its international operations, now including almost 100 stores in Mexico alone, for example. In September 2013, Krispy Kreme announced their expansion into Colombia, the first entry into South America.