Nokia Corporation (ADR) (NYSE:NOK) (BIT:NOK1V) (HEL:NOK1V) announced the launch of its most affordable handset Nokia 105 in the Indian market as the most affordable handset from the company and is aimed at first-time phone buyers.
Successor to the Nokia 1280, Nokia 105 is a device that sold more than 100 million units putting an end to the era of black and white display budget phones, even the most basic entry-level phone will sport a colour display.
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According to Director of Marketing, Viral Oza of Nokia Corporation (ADR) (NYSE:NOK) (BIT:NOK1V) (HEL:NOK1V) India, the company will no longer deal with black and white screen handsets, once the Nokia 105 is released.
The new budget phone is priced at Rs. 1,249 and comes with essentials like FM radio, a speaking clock and a flashlight.
“The very human and fresh design of Nokia 105 makes it distinct in this price range, and utterly modern despite a traditional form factor. Our most affordable device with some of the best category features, is the ideal handset for first time buyers to enjoy the benefits and experiences of mobility,” said T S Sridhar, Regional General Manager (South), Nokia India.