The war between Apple Inc. (NASDAQ:AAPL) and Samsung is far from over. It appears that Apple is concerned that their biggest competitor(the maker behind Samsung Galaxy S) may cost them $500 million in potential profits, and $25 million in royalty damages. The newest document also states that Apple is seeking $2.525 billion in damages.
The main concern behind all this, is the fact Apple Inc. (NASDAQ:AAPL) thinks Samsung infringed on their design patents. This is why they are asking for roughly twenty-four dollars per Samsung device that violates Apple’s patent or trade dress rights.
This infringement lawsuit isn’t the only way Apple is fighting back. One court in Germany recently banned the Samsung Galaxy Tab 10.1N at the request of Apple, and this injunction will prevent this particular tablet from being sold anywhere in the European Union.
It was reported that the Galaxy Tab 7.7 has been infringing on Apple technologies that date all the way back to 2004. Despite Samsung’s argument to keep the ban in Germany only, the courts banned all sales of the device in the EU.
The Korean company made a statement in regards to a more favorable side of the ruling. They said they welcome the ruling that confirmed the position that Galaxy Tab 10.1N does not infringe on competition, or the intellectual properties from Apple. They also suggested that should Apple continue to make infringement claims on generic design patents, perhaps there should be a restriction on design innovation in the technology industry.
Samsung is responding to Apple Inc. (NASDAQ:AAPL) in a way that lets them know they won’t back down.
Back to pending infringement litigation, Apple is seeking much less compensation for their technical software-based patents. According to the filings, Apple wants $2.02 per unit in royalties for the overscroll bounce patent, $3.10 per unit for scrolling API patent, and $2.02 per unit for tap to zoom and navigate patent.
In the legal statement, Apple’s goal isn’t to collect the royalty payments from Samsung. Instead, they want their competitor to work around their patented inventions.
Whether Apple’s stated goal is true or not, we know that Apple will probably win the lawsuit and get the financial compensation they want. I’m certainly not knocking Apple in anyway, but it appears that patent litigations may be one of the reasons they’ve remained one of the most successful tech companies in the last few years. Not only do these lawsuits help them make money, but they also help them protect their brand.