The Amazon.com, Inc. (NASDAQ:AMZN) Appstore for Android is set to launch in Europe later on this summer. It will be the first time Amazon’s mobile app store sets foot outside of the United States.
Around next week, Amazon will start accepting developers submissions for future reviews. At press time, there has been no official reports on what applications they will sell but it should be noted that we can expect the usual apps like Facebook, Instagram, Foursquare, and Angry Birds.
It’s also predicted that the Kindle Fire will soon follow. This Android-based tablet computer is currently available in the United States exclusively. It made a huge entrance into the market where it took over about 14% of the tablet market in the U.S. during the first quarter of it’s debut. Since then, the tablet sales have dropped significantly. It looks like Amazon may be trying to boost Kindle Fire sales.
Amazon launched their Appstore about eight months before the release of the Kindle Fire.
The Amazon Appstore is a virtual store that allows you users to download a variety of business, entertainment, and other useful apps on their Android smartphones and tablet computers. The Kindle Fire is a popular tablet computer and an affordable alternative to the Apple iPad.
It’s interesting to see what took so long for Amazon to launch their appstore in Europe. Perhaps they were testing the waters first by offering the Kindle Fire and Appstore in the states. It’s nice to know that Amazon wants to expand their mobile app market outside of North America but I wonder how well it will fair because of the competition from Google Play, which is another popular Android store. Amazon is perhaps one of the biggest e-commerce stores in the world and so it would only make since that they would want to expand a growing market that allows them to stay on top.
