Technology

Netflix CEO To Be Keynote Speaker At CES 2016

Netflix CEO Reed Hastings and YouTube’s Robert Kyncl have been named keynote speakers for next years International Consumer Electronics Show (CES), scheduled for early January in Las Vegas. On January 6, 2016, Hastings will speak on the preparations of his firm to go global by the end of 2016, says a report from the Variety.

Netflix CEO To Be Keynote Speaker At CES 2016

Two YouTube vloggers selected as ambassadors for CES

YouTube’s Chief Business Officer Kyncl will deliver the Entertainment Matters keynote address at the event, discussing YouTube’s role in the digital content world. Senior VP of CES Karen Chupka noted that YouTube has been successful in allowing the communities to share digital content in a whole new way. “We look forward to hearing Kyncl’s views on the role of YouTube in the digital content world.”

Two YouTube vloggers have been selected as ambassadors by ‘The Variety’-sponsored Entertainment Matters Program for CES 2016. Justine Ezarik, known online as iJustine, and Joey Graceffa will assist Entertainment Matters in navigating the tech shows through exhibits, keynotes and panels.

Ezarik said it is honor for her to serve as a CES 2016 Entertainment Matters ambassador with Joey. Ezarik has attended CES many times in the past, but now she is getting an opportunity to experience the show from a new angle. Graceffa also felt honored by the opportunity. The International CES 2016 is scheduled to run from January 6-9 in Las Vegas.

Hastings to speak about Netflix’s global quest

The president and CEO of CES, Gary Shapiro, said, “Netflix continues to prove itself as a leading innovator by progressively changing the status quo of bringing entertainment to consumers.” Shapiro added that Netflix has redefined viewer expectations, and has changed the way audiences consume content. That means this will be a great opportunity for all to listen and learn from an executive who is leading a company making a global transition.

Separately, Vetr analysts lowered their rating on Netflix from Strong-Buy to a Buy with a price target of $114.97, in a report from released on Monday. Presently, the streaming firm has a consensus rating of Buy and an average price target of $121.05.

At around 10 am EDT Wednesday, Netflix shares were down 0.97% at $102.10. Year to date, the stock is up over 108%, while in the last month, it is up almost 3%.