The Article 29 Working Party (WP29) is a group that essentially makes the privacy concerns of every European union member its concerns when with comes to data protection. Unfortunately, for countries concerned with Google Inc (NASDAQ:GOOG) (NASDAQ:GOOGL) its a toothless organization that has no power to bring sanctions against the search giant. Instead, the WP29 simply provides Google with exhaustive lists of recommendations and policies that will put the company on the right side of European law.
Google will try
Given Google’s size WP29 really just concerns itself with the single search giant though the group maintains that it might apply its guidelines to the industry as a whole sometime in the future. But again its guidelines are not law just a means by which Google can comply with the law that many nations believe Google violates on a regular basis.
Think of the Article 29 Working Party as a stereotypical Irish beat cop of 1920s New York minus the billy club that it would love to use regularly. Google seems willing to share what’s going on in the neighborhood with the working party given its lack of enforcement ability.
What do they want?
Google Inc (NASDAQ:GOOG) (NASDAQ:GOOGL) was given no deadline for compliance from the powerless group.