Twitter Inc (NYSE:TWTR) is working on its private messaging application, the question is will the company figure out that private messages might need more than 140 characters?
Twitter reworking its direct messages
Twitter is reworking its direct messaging platform with the goal to make the messaging component of the micro-blogging site more relevant. A report in VentureBeat said that users will be able to delete messages more consistently across platforms web and mobile.
Direct messages, as opposed to public tweets, are private messages sent between two Twitter users who follow each other. A public tweet can be seen by all users on the system. Twitter has become a news feed of sorts while its messaging application has lagged in terms of site usage.
The report says that since Facebook Inc (NASDAQ:FB) acquired WhatsApp for $19 billion earlier in the year, a host of private messaging companies have emerged to cash in on the hot trend. The article says that “it’s clear” Twitter is trying to transform its own messaging service into a more prominent feature on the site.
Twitter will now synchronize conversations between web and mobile
In a note posted to the Twitter support web site, Twitter will now synchronize conversations between web and mobile interfaces. Previously a conversation started on the web site could note be easily transferred to a cell phone, for instance.
“We’re also making an update to the Twitter iPhone and Android apps that will allow you to access your entire DM history,” Twitter support said in a Tweet.
The report noted that due to the fact Twitter has a 140 character limit, it’s questionable whether its messaging function will take off in popularity in a fashion similar to more popular messengers like WhatsApp.
This past April Twitter released pop-up notifications that alert users when a fellow Twitter user is is interacting with your tweets. The goal was to provide a more seamless view of the interactions through less clicking on links. The recent update is designed to be more about making users feel like they have control of their personal conversations within the messaging application, the report said.
Though Twitter’s recent additions have not transformed the ugly duckling into a full-fledged private messenger, it’s certainly a step in that direction, the report said.