The current MacBook lineup may get a much-needed refresh. A new report says Apple Inc. (NASDAQ:AAPL) will update laptops with newer Intel Corporation (NASDAQ:INTC) processors.
New MacBooks coming soon
MacGeneration also reports Apple Inc. (NASDAQ:AAPL) may launch new MacBooks early next week. The last time MacBook Air was updated was in June 2013. That was during the Worldwide Developers Conference. There is a possibility Apple will refresh the lineup of laptops with more speed and more storage. Thanks to the current offerings from Intel chips, it is most likely the refresh will be small.
Apple Inc. (NASDAQ:AAPL)’s 12-inch MacBook Air with Retina Display is still most likely to remain in the pipeline. KGI Securities analyst Ming-Chi Kuo believes that model will debut later this year. He wrote a note earlier this month predicting many new and exciting upgrades fans can expect later on this year. He added in the note, “We believe the rumored iWatch will be Apple’s most important product this year, carrying much more weight than iPhone 6 as market feedback for the product should reveal whether Apple still has the ability to continue making game-changing products with Tim Cook at the helm.”
Apple’s competition to shift
Kuo added that in five to ten years, Apple Inc. (NASDAQ:AAPL)’s main competition won’t be in the tech gadget sector, it will be the fashion brand sector. Whether this continues on the successful path or not basically depends on a few key factors. These factors include replacement demand for larger smartphones, whether or not new iPad tablet upgrades will continue in momentum, how a low-priced iMac could increase the overall number of shipments, the App Store availability of iTV, and if the 12-inch MacBook Air will transform the entire laptop experience.
The iPad and iPhone are two of Apple Inc. (NASDAQ:AAPL)’s most important products on the market. The MacBook isn’t as nearly as popular as the other two devices but it’s still a key seller.